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In this episode of Industry Spotlight by Creative First, Sanath Pilleri Cheleri, Co-founder of Firefly Creative Studio and visual effects supervisor on films including Kalki 2898 AD, Baahubali: The Beginning, and Robot, speaks with Lohita Sujith, Sr. Director, Copyright & Digital Economy, Motion Picture Association, about the evolution of visual effects in Indian cinema, the impact of artificial intelligence, and why storytelling remains at the heart of filmmaking. For more information, visit : https://creativefirst.film/imagination-unbound-where-vfx-meets-story/