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Store profile

What is 22KG® (22kilogram.com)?

22KG® (22kilogram.com) is a Clothing Accessories store on Shopify, based in Belgium, created in March 2021. SimilarWeb measured 6,296 visits to 22kilogram.com in Sep 2026. That was up 37% on the month before. AdLibrarySpy has recorded 118 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and Cloudflare and carries 51 products.

Live store facts · read November 7, 2026

See the full 22KG® dossier

Traffic

SimilarWeb measured 6,296 monthly visits to the exact host 22kilogram.com in Sep 2026. That was up 37% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (75%) and France (25%).

Advertising on Meta

118 live Meta ads were running for 22kilogram.com when the index last counted, and AdLibrarySpy holds 70 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

22kilogram.com is built on Shopify.

Its storefront lists 51 products and an average price around $147.77.

  • Apps: Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Google Pay, Klarna, Klaviyo and PayPal Express Checkout
  • Tracking pixels: Pinterest Pixel and TikTok Pixel

Company and trust

22KG® was created in March 2021 and is based in Belgium.

Similar stores

Stores in the same Clothing Accessories space at a comparable scale, by measured traffic:

  • Wild Souls by JV® (wildsoulsbyjv.com) — 42,658 monthly visits
  • Verso (verso.com) — 42,797 monthly visits
  • Pointcarré.be (pointcarre.be) — 43,790 monthly visits
  • Menstruatie ondergoed voor vrouwen én tieners (moi-et-marie.com) — 46,339 monthly visits
  • CERRUTI 1881 (cerruti.com) — 47,315 monthly visits
  • Ressence (ressencewatches.com) — 47,449 monthly visits

Questions

How much traffic does 22kilogram.com get?
22kilogram.com had 6,296 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 37% on the month before.
Is 22KG® running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 118 live Meta ads for 22kilogram.com in the Meta Ad Library.
What platform is 22kilogram.com built on?
22kilogram.com runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and Google Pay.
When was 22KG® created, and where is it based?
22KG® was created in 2021 and is based in Belgium.
Which tracking pixels does 22kilogram.com use?
Pinterest Pixel and TikTok Pixel were found on its homepage.
What stores are similar to 22KG®?
Wild Souls by JV®, Verso, Pointcarré.be, Menstruatie ondergoed voor vrouwen én tieners and CERRUTI 1881, in the same Clothing Accessories niche at a similar traffic level.
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