Store profile
What is Base Formula (baseformula.com)?
Base Formula (baseformula.com) is a Face & Body Care store, based in United Kingdom, created in December 2016. SimilarWeb measured 15,122 visits to baseformula.com in Aug 2026. That was down 31% on the month before. Its storefront runs Mailchimp, Microsoft 365 and Trustpilot and carries 182 products.
Live store facts · read November 8, 2026
See the full Base Formula dossierTraffic
SimilarWeb measured 15,122 monthly visits to the exact host baseformula.com in Aug 2026. That was down 31% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from United Kingdom (37%), United States (35%) and India (17%).
Platform and tech stack
Its storefront lists 182 products.
- Apps: Mailchimp, Microsoft 365 and Trustpilot
- Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4 and Google Tag Manager
Company and trust
Base Formula was created in December 2016 and is based in United Kingdom.
Similar stores
Stores in the same Face & Body Care space at a comparable scale, by measured traffic:
- Lemon Fresh UK (lemonfreshuk.com) — 15,910 monthly visits
- CouCou Shop (coucoushop.com) — 16,099 monthly visits
- Swiss Tablets (swiss-tablets.com) — 8,334 monthly visits
- Natasha Cosmetics (natashacosmetics.co.uk) — 5,846 monthly visits
- Косметична продукція, вітаміни, мінерали, БАДи від виробника "Красота та Здоров'я" в інтернет-магазині Enjee (enjee.ua) — 42,562 monthly visits
- GHD-Repair: Nationwide GHD Repairs and DIY Support (ghd-repair.co.uk) — 5,259 monthly visits
Questions
- How much traffic does baseformula.com get?
- baseformula.com had 15,122 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 31% on the month before.
- When was Base Formula created, and where is it based?
- Base Formula was created in 2016 and is based in United Kingdom.
- Which tracking pixels does baseformula.com use?
- Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4 and Google Tag Manager were found on its homepage.
- What stores are similar to Base Formula?
- Lemon Fresh UK, CouCou Shop, Swiss Tablets, Natasha Cosmetics and Косметична продукція, вітаміни, мінерали, БАДи від виробника "Красота та Здоров'я" в інтернет-магазині Enjee, in the same Face & Body Care niche at a similar traffic level.
Related
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