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What is Dorma (dorma.is)?

Dorma (dorma.is) is a Bed & Bath store on WooCommerce, based in Iceland, created in July 2019. SimilarWeb measured 23,279 visits to dorma.is in Aug 2026. That was down 18% on the month before. Its storefront runs Cloudflare, Cloudflare CDN and Complianz and carries 2,043 products.

Live store facts · read November 10, 2026

See the full Dorma dossier

Traffic

SimilarWeb measured 23,279 monthly visits to the exact host dorma.is in Aug 2026. That was down 18% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Iceland (100%).

Platform and tech stack

dorma.is is built on WooCommerce.

Its storefront lists 2,043 products.

  • Apps: Cloudflare, Cloudflare CDN, Complianz, Klaviyo, Microsoft 365, Wordpress and Yoast
  • Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Microsoft Clarity

Company and trust

Dorma was created in July 2019 and is based in Iceland.

Similar stores

Stores in the same Bed & Bath space at a comparable scale, by measured traffic:

  • Velkomin á heimasíðu Tengis (tengi.is) — 19,271 monthly visits
  • Múrbúðin (murbudin.is) — 31,258 monthly visits
  • Rafha (rafha.is) — 41,460 monthly visits
  • Vogue fyrir heimilið (vogue.is) — 11,534 monthly visits
  • - Gerðu gæða- og verðsamanburð (svefnogheilsa.is) — 8,699 monthly visits
  • Sérefni (serefni.is) — 8,049 monthly visits

Questions

How much traffic does dorma.is get?
dorma.is had 23,279 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 18% on the month before.
What platform is dorma.is built on?
dorma.is runs on WooCommerce. Apps detected on its homepage include Cloudflare, Cloudflare CDN, Complianz, Klaviyo and Microsoft 365.
When was Dorma created, and where is it based?
Dorma was created in 2019 and is based in Iceland.
Which tracking pixels does dorma.is use?
Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Microsoft Clarity were found on its homepage.
What stores are similar to Dorma?
Velkomin á heimasíðu Tengis, Múrbúðin, Rafha, Vogue fyrir heimilið and - Gerðu gæða- og verðsamanburð, in the same Bed & Bath niche at a similar traffic level.

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