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Store profile

What is Etam (etam.com)?

Etam (etam.com) is a Women's Clothing store, based in France, created in September 2017. SimilarWeb measured 2,255,222 visits to etam.com in Sep 2026. That was down 8% on the month before. AdLibrarySpy has recorded 69 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs ABTasty, Adyen Online Payments and AWIN and carries 24 products.

Live store facts · read November 2, 2026

See the full Etam dossier

Traffic

SimilarWeb measured 2,255,222 monthly visits to the exact host etam.com in Sep 2026. That was down 8% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from France (71%), United States (12%) and Spain (2%).

Advertising on Meta

69 live Meta ads were running for etam.com when the index last counted, and AdLibrarySpy holds 67 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 24 products.

  • Apps: ABTasty, Adyen Online Payments, AWIN, Cloudflare, Contentsquare, CQuotient, Didomi and Google Pay
  • Tracking pixels: Bing Ads, Criteo, Google Adsense, Google Ads Pixel, Google Tag Manager, Microsoft Clarity, Snap Pixel and Taboola

Company and trust

Etam was created in September 2017 and is based in France.

Similar stores

Stores in the same Women's Clothing space at a comparable scale, by measured traffic:

  • Jules (jules.com) — 2,023,299 monthly visits
  • Histoire d'Or : Bijoux et Montres (histoiredor.com) — 2,683,845 monthly visits
  • Sarenza La boutique de mode (sarenza.com) — 2,705,782 monthly visits
  • Courir (courir.com) — 2,731,528 monthly visits
  • Blancheporte (blancheporte.fr) — 2,922,013 monthly visits
  • Orchestra : vêtements enfants et bébés 0-14 ans, chaussures, future maman et puériculture (fr.shop-orchestra.com) — 1,663,829 monthly visits

Questions

How much traffic does etam.com get?
etam.com had 2,255,222 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 8% on the month before.
Is Etam running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 69 live Meta ads for etam.com in the Meta Ad Library.
When was Etam created, and where is it based?
Etam was created in 2017 and is based in France.
Which tracking pixels does etam.com use?
Bing Ads, Criteo, Google Adsense, Google Ads Pixel, Google Tag Manager and Microsoft Clarity were found on its homepage.
What stores are similar to Etam?
Jules, Histoire d'Or : Bijoux et Montres, Sarenza La boutique de mode, Courir and Blancheporte, in the same Women's Clothing niche at a similar traffic level.
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