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Store profile

What is Frups (frups.lu)?

Frups (frups.lu) is a Pet Food & Supplies store on Shopify, based in Luxembourg, created in December 2016. SimilarWeb measured 2,407 visits to frups.lu in Sep 2026. That was up 93% on the month before. AdLibrarySpy has recorded 3 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and Cloudflare and carries 2,956 products.

Live store facts · read November 3, 2026

See the full Frups dossier

Traffic

SimilarWeb measured 2,407 monthly visits to the exact host frups.lu in Sep 2026. That was up 93% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Luxembourg (100%).

Advertising on Meta

3 live Meta ads were running for frups.lu when the index last counted, and AdLibrarySpy holds 3 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

frups.lu is built on Shopify.

Its storefront lists 2,956 products and an average price around $26.28.

  • Apps: Apple Pay, Arrive, Cloudflare, Cloudflare CDN, GoAffPro, Google Pay, Google Workspace and Gorgias
  • Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager

Company and trust

Frups was created in December 2016 and is based in Luxembourg.

Similar stores

Stores in the same Pet Food & Supplies space at a comparable scale, by measured traffic:

  • Pet Supplies for Dogs & Cats Luxembourg (paws-up.shop) — 4,230 monthly visits
  • Bird Shop Luxembourg (birdshopluxembourg.lu) — 8,240 monthly visits
  • Your Cat Backpack (yourcatbackpack.com) — 89,517 monthly visits
  • Charterhouse Aquatics, Everything for your Marine & Tropical Aquarium (charterhouse-aquatics.com) — 89,830 monthly visits
  • Dr. Harvey's (drharveys.com) — 89,944 monthly visits
  • Weasy (weasypet.com) — 90,344 monthly visits

Questions

How much traffic does frups.lu get?
frups.lu had 2,407 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 93% on the month before.
Is Frups running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 3 live Meta ads for frups.lu in the Meta Ad Library.
What platform is frups.lu built on?
frups.lu runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and GoAffPro.
When was Frups created, and where is it based?
Frups was created in 2016 and is based in Luxembourg.
Which tracking pixels does frups.lu use?
Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.
What stores are similar to Frups?
Pet Supplies for Dogs & Cats Luxembourg, Bird Shop Luxembourg, Your Cat Backpack, Charterhouse Aquatics, Everything for your Marine & Tropical Aquarium and Dr. Harvey's, in the same Pet Food & Supplies niche at a similar traffic level.
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