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Store profile

What is GOAT: Sneakers, Apparel, Accessories (goat.com)?

GOAT: Sneakers, Apparel, Accessories (goat.com) is a Athletic Apparel store, based in United States, created in December 2016. SimilarWeb measured 10,626,385 visits to goat.com in Sep 2026. That was down 23% on the month before. AdLibrarySpy has recorded 3 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Affirm, Afterpay and Cloudflare and carries 31,374 products.

Live store facts · read November 7, 2026

See the full GOAT: Sneakers, Apparel, Accessories dossier

Traffic

SimilarWeb measured 10,626,385 monthly visits to the exact host goat.com in Sep 2026. That was down 23% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (67%), Canada (4%) and United Kingdom (4%).

Advertising on Meta

3 live Meta ads were running for goat.com when the index last counted. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 31,374 products.

  • Apps: Affirm, Afterpay, Cloudflare, Cloudflare CDN, Constructor.io, Google Workspace, Impact and Klarna
  • Tracking pixels: Snap Pixel and TikTok Pixel

Company and trust

GOAT: Sneakers, Apparel, Accessories was created in December 2016 and is based in United States.

Similar stores

Stores in the same Athletic Apparel space at a comparable scale, by measured traffic:

  • Famous Footwear® (famousfootwear.com) — 10,199,788 monthly visits
  • Banana Republic (bananarepublic.gap.com) — 11,091,313 monthly visits
  • Crocs (crocs.com) — 11,793,284 monthly visits
  • Vans®. Off the Wall Since '66. (vans.com) — 12,181,957 monthly visits
  • Lands' End: Quality Clothing, Swimwear, Outerwear and Footwear (landsend.com) — 12,623,425 monthly visits
  • The North Face® Outdoor Clothing & Gear (thenorthface.com) — 13,155,286 monthly visits

Questions

How much traffic does goat.com get?
goat.com had 10,626,385 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 23% on the month before.
Is GOAT: Sneakers, Apparel, Accessories running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 3 live Meta ads for goat.com in the Meta Ad Library.
When was GOAT: Sneakers, Apparel, Accessories created, and where is it based?
GOAT: Sneakers, Apparel, Accessories was created in 2016 and is based in United States.
Which tracking pixels does goat.com use?
Snap Pixel and TikTok Pixel were found on its homepage.
What stores are similar to GOAT: Sneakers, Apparel, Accessories?
Famous Footwear®, Banana Republic, Crocs, Vans®. Off the Wall Since '66. and Lands' End: Quality Clothing, Swimwear, Outerwear and Footwear, in the same Athletic Apparel niche at a similar traffic level.
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