How much traffic does govplanet.com get?

govplanet.com had 892,500 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 12% on the month before.

Is GovPlanet running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 25 live Meta ads for govplanet.com in the Meta Ad Library.

When was GovPlanet created, and where is it based?

GovPlanet was created in 2016 and is based in United States.

Which tracking pixels does govplanet.com use?

Bing Ads, Criteo, Facebook Pixel, Google Adsense, Google Ads Pixel and Google Analytics were found on its homepage.

What stores are similar to GovPlanet?

Johnson Outdoors, Galls: Police Uniforms, Tactical Gear & Safety Apparel, NFPA, US Patriot Tactical and SimpliSafe, in the same Military niche at a similar traffic level.

Store profile

What is GovPlanet (govplanet.com)?

Name: What is GovPlanet (govplanet.com)?
Creator: AdLibrarySpy

GovPlanet (govplanet.com) is a Military store, based in United States, created in December 2016. SimilarWeb measured 892,500 visits to govplanet.com in Sep 2026. That was down 12% on the month before. AdLibrarySpy has recorded 25 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Bloomreach, Cloudfront CDN and Proofpoint Email Security and carries 6,912 products.

Live store facts · read November 5, 2026

See the full GovPlanet dossier

Traffic

SimilarWeb measured 892,500 monthly visits to the exact host govplanet.com in Sep 2026. That was down 12% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (92%), Mexico (1%) and Canada (1%).

Advertising on Meta

25 live Meta ads were running for govplanet.com when the index last counted, and AdLibrarySpy holds 40 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 6,912 products.

Apps: Bloomreach, Cloudfront CDN, Proofpoint Email Security, reCAPTCHA, Salesforce, Salesforce Marketing Cloud Account Engagement, TrustArc and YouTube Player
Tracking pixels: Bing Ads, Criteo, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Tag Manager and Hotjar

Company and trust

GovPlanet was created in December 2016 and is based in United States.

Similar stores

Stores in the same Military space at a comparable scale, by measured traffic:

Johnson Outdoors (johnsonoutdoors.com) — 940,355 monthly visits
Galls: Police Uniforms, Tactical Gear & Safety Apparel (galls.com) — 812,145 monthly visits
NFPA (nfpa.org) — 1,150,243 monthly visits
US Patriot Tactical (uspatriottactical.com) — 481,354 monthly visits
SimpliSafe (simplisafe.com) — 1,876,693 monthly visits
U.S. Department of Veterans Affairs (department.va.gov) — 417,395 monthly visits

Questions

How much traffic does govplanet.com get?: govplanet.com had 892,500 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 12% on the month before.
Is GovPlanet running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 25 live Meta ads for govplanet.com in the Meta Ad Library.
When was GovPlanet created, and where is it based?: GovPlanet was created in 2016 and is based in United States.
Which tracking pixels does govplanet.com use?: Bing Ads, Criteo, Facebook Pixel, Google Adsense, Google Ads Pixel and Google Analytics were found on its homepage.
What stores are similar to GovPlanet?: Johnson Outdoors, Galls: Police Uniforms, Tactical Gear & Safety Apparel, NFPA, US Patriot Tactical and SimpliSafe, in the same Military niche at a similar traffic level.

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