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Store profile

What is GROHE (grohe.com)?

GROHE (grohe.com) is a Bathroom store, based in Germany, created in December 2016. SimilarWeb measured 982,016 visits to grohe.com in Sep 2026. That was up 4% on the month before. AdLibrarySpy has recorded 5 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Google Workspace, Klarna and OneTrust Cookie Consent and carries 85,519 products.

Live store facts · read November 10, 2026

See the full GROHE dossier

Traffic

SimilarWeb measured 982,016 monthly visits to the exact host grohe.com in Sep 2026. That was up 4% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Germany (14%), Poland (12%) and France (12%).

Advertising on Meta

5 live Meta ads were running for grohe.com when the index last counted, and AdLibrarySpy holds 5 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).

Platform and tech stack

Its storefront lists 85,519 products.

  • Apps: Google Workspace, Klarna, OneTrust Cookie Consent and Smartlook
  • Tracking pixels: Google Tag Manager

Company and trust

GROHE was created in December 2016 and is based in Germany.

Similar stores

Stores in the same Bathroom space at a comparable scale, by measured traffic:

  • Innovative Matratzen & Schlafprodukte (emma-matratze.de) — 1,011,170 monthly visits
  • BabyOne Babyausstattung & Babyartikel online kaufen (babyone.de) — 925,020 monthly visits
  • Dehner: Ihr Online-Shop für Garten, Pflanzen, Balkon & Tiere (dehner.de) — 1,128,288 monthly visits
  • Willkommen bei Miele (miele.de) — 810,508 monthly visits
  • AEG Hausgeräte FÜR ALLE DIE MEHR ERWARTEN (aeg.de) — 762,033 monthly visits
  • NordicNest.de (nordicnest.de) — 756,084 monthly visits

Questions

How much traffic does grohe.com get?
grohe.com had 982,016 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 4% on the month before.
Is GROHE running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 5 live Meta ads for grohe.com in the Meta Ad Library.
When was GROHE created, and where is it based?
GROHE was created in 2016 and is based in Germany.
Which tracking pixels does grohe.com use?
Google Tag Manager was found on its homepage.
What stores are similar to GROHE?
Innovative Matratzen & Schlafprodukte, BabyOne Babyausstattung & Babyartikel online kaufen, Dehner: Ihr Online-Shop für Garten, Pflanzen, Balkon & Tiere, Willkommen bei Miele and AEG Hausgeräte FÜR ALLE DIE MEHR ERWARTEN, in the same Bathroom niche at a similar traffic level.
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