How much traffic does instru.fi get?

instru.fi had 57,315 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 43% on the month before.

When was Instrumentarium created, and where is it based?

Instrumentarium was created in 2016 and is based in Finland.

Which tracking pixels does instru.fi use?

Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.

What stores are similar to Instrumentarium?

Timanttiset, Halonen & Carlson, UK Koskimies, Baits.fi verkkokauppa and Suomen Sairaalatukku, in the same Eyeglasses & Contacts niche at a similar traffic level.

Store profile

What is Instrumentarium (instru.fi)?

Name: What is Instrumentarium (instru.fi)?
Creator: AdLibrarySpy

Instrumentarium (instru.fi) is a Eyeglasses & Contacts store, based in Finland, created in December 2016. SimilarWeb measured 57,315 visits to instru.fi in Sep 2026. That was down 43% on the month before. AdLibrarySpy holds 5 of its Meta ads from the Facebook and Instagram Ad Library. Its storefront runs Cloudfront CDN, Consentmanager.net and Google Optimize and carries 1,854 products.

Live store facts · read November 6, 2026

See the full Instrumentarium dossier

Traffic

SimilarWeb measured 57,315 monthly visits to the exact host instru.fi in Sep 2026. That was down 43% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Finland (99%) and Australia (1%).

Advertising on Meta

AdLibrarySpy holds 5 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 1,854 products.

Apps: Cloudfront CDN, Consentmanager.net, Google Optimize and Microsoft 365
Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager

Company and trust

Instrumentarium was created in December 2016 and is based in Finland.

It holds a 2.3-star rating across 31 reviews.

Similar stores

Stores in the same Eyeglasses & Contacts space at a comparable scale, by measured traffic:

Timanttiset (timanttiset.fi) — 67,517 monthly visits
Halonen & Carlson (halonen.fi) — 174,866 monthly visits
UK Koskimies (koskimies.fi) — 15,681 monthly visits
Baits.fi verkkokauppa (baits.fi) — 13,013 monthly visits
Suomen Sairaalatukku (sairaalatukku.com) — 11,025 monthly visits
BALMUIR (balmuir.fi) — 9,848 monthly visits

Questions

How much traffic does instru.fi get?: instru.fi had 57,315 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 43% on the month before.
When was Instrumentarium created, and where is it based?: Instrumentarium was created in 2016 and is based in Finland.
Which tracking pixels does instru.fi use?: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.
What stores are similar to Instrumentarium?: Timanttiset, Halonen & Carlson, UK Koskimies, Baits.fi verkkokauppa and Suomen Sairaalatukku, in the same Eyeglasses & Contacts niche at a similar traffic level.

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