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What is LACE (lace.de)?

LACE (lace.de) is a Undergarments store, based in Germany, created in December 2016. SimilarWeb measured 65,802 visits to lace.de in Aug 2026. That was down 19% on the month before. Its storefront runs Consentmanager.net, Doofinder and Klarna and carries 13,191 products.

Live store facts · read November 3, 2026

See the full LACE dossier

Traffic

SimilarWeb measured 65,802 monthly visits to the exact host lace.de in Aug 2026. That was down 19% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Germany (67%), Austria (14%) and United States (8%).

Platform and tech stack

Its storefront lists 13,191 products.

  • Apps: Consentmanager.net, Doofinder, Klarna, Klaviyo and reCAPTCHA
  • Tracking pixels: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4, Google Tag Manager and TikTok Pixel

Company and trust

LACE was created in December 2016 and is based in Germany.

Similar stores

Stores in the same Undergarments space at a comparable scale, by measured traffic:

  • Kleidung (miinto.de) — 334,182 monthly visits
  • The world of Premium & Luxury fashion, curated for you (mybestbrands.de) — 344,754 monthly visits
  • engelhorn.de (engelhorn.de) — 357,461 monthly visits
  • maskworld.com (maskworld.com) — 362,986 monthly visits
  • Maintenance (dress-for-less.de) — 365,813 monthly visits
  • Brillen bei Brille24 kaufen (brille24.de) — 370,414 monthly visits

Questions

How much traffic does lace.de get?
lace.de had 65,802 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 19% on the month before.
When was LACE created, and where is it based?
LACE was created in 2016 and is based in Germany.
Which tracking pixels does lace.de use?
Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics and Google Analytics 4 were found on its homepage.
What stores are similar to LACE?
Kleidung, The world of Premium & Luxury fashion, curated for you, engelhorn.de, maskworld.com and Maintenance, in the same Undergarments niche at a similar traffic level.

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