How much traffic does lacoste.com get?

lacoste.com had 6,934,451 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.

Is LACOSTE running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 358 live Meta ads for lacoste.com in the Meta Ad Library.

When was LACOSTE created, and where is it based?

LACOSTE was created in 2019 and is based in France.

Which tracking pixels does lacoste.com use?

Google Adsense and Google Ads Pixel were found on its homepage.

What stores are similar to LACOSTE?

Charles Tyrwhitt, Tory Burch, Ariat International, Brooks Running Shoes, Gear, and Apparel for Men & Women and Intimissimi: Italian Underwear, Lingerie & Sleepwear, in the same Apparel niche at a similar traffic level.

Store profile

What is LACOSTE (lacoste.com)?

Name: What is LACOSTE (lacoste.com)?
Creator: AdLibrarySpy

LACOSTE (lacoste.com) is a Apparel store, based in France, created in June 2019. SimilarWeb measured 6,934,451 visits to lacoste.com in Sep 2026. That was down 22% on the month before. AdLibrarySpy has recorded 358 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Cloudflare, CQuotient and Didomi and carries 176 products.

Live store facts · read November 9, 2026

See the full LACOSTE dossier

Traffic

SimilarWeb measured 6,934,451 monthly visits to the exact host lacoste.com in Sep 2026. That was down 22% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (26%), France (14%) and Brazil (11%).

Advertising on Meta

358 live Meta ads were running for lacoste.com when the index last counted, and AdLibrarySpy holds 288 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).

Platform and tech stack

Its storefront lists 176 products.

Apps: Cloudflare, CQuotient, Didomi, Dynamic Yield, Proofpoint Email Security, Salesforce and Signifyd
Tracking pixels: Google Adsense and Google Ads Pixel

Company and trust

LACOSTE was created in June 2019 and is based in France.

Similar stores

Stores in the same Apparel space at a comparable scale, by measured traffic:

Charles Tyrwhitt (charlestyrwhitt.com) — 7,278,830 monthly visits
Tory Burch (toryburch.com) — 6,590,443 monthly visits
Ariat International (ariat.com) — 6,513,810 monthly visits
Brooks Running Shoes, Gear, and Apparel for Men & Women (brooksrunning.com) — 6,442,673 monthly visits
Intimissimi: Italian Underwear, Lingerie & Sleepwear (intimissimi.com) — 7,465,200 monthly visits
Ann Taylor : Women's Clothing, Petites, Dresses, Pants, Shirts, Sweaters (anntaylor.com) — 7,597,883 monthly visits

Questions

How much traffic does lacoste.com get?: lacoste.com had 6,934,451 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.
Is LACOSTE running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 358 live Meta ads for lacoste.com in the Meta Ad Library.
When was LACOSTE created, and where is it based?: LACOSTE was created in 2019 and is based in France.
Which tracking pixels does lacoste.com use?: Google Adsense and Google Ads Pixel were found on its homepage.
What stores are similar to LACOSTE?: Charles Tyrwhitt, Tory Burch, Ariat International, Brooks Running Shoes, Gear, and Apparel for Men & Women and Intimissimi: Italian Underwear, Lingerie & Sleepwear, in the same Apparel niche at a similar traffic level.

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