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Store profile

What is HYPHEN (letshyphen.com)?

HYPHEN (letshyphen.com) is a Face & Body Care store on Shopify, based in India, created in June 2023. SimilarWeb measured 1,402,148 visits to letshyphen.com in Sep 2026. That was down 36% on the month before. AdLibrarySpy has recorded 5 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Arrive, CleverTap and Cloudflare and carries 62 products.

Live store facts · read October 31, 2026

See the full HYPHEN dossier

Traffic

SimilarWeb measured 1,402,148 monthly visits to the exact host letshyphen.com in Sep 2026. That was down 36% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from India (91%), United States (3%) and Pakistan (1%).

Advertising on Meta

5 live Meta ads were running for letshyphen.com when the index last counted, and AdLibrarySpy holds 643 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

letshyphen.com is built on Shopify.

Its storefront lists 62 products.

  • Apps: Arrive, CleverTap, Cloudflare, Cloudflare CDN, GoKwik, GoKwik KwikPass, Google Workspace and Judge.me
  • Tracking pixels: Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4, Google Tag Manager, Microsoft Clarity and OpenAI Tracking Pixel

Company and trust

HYPHEN was created in June 2023 and is based in India.

Similar stores

Stores in the same Face & Body Care space at a comparable scale, by measured traffic:

  • Perfume Network India (perfumenetwork.in) — 1,464,705 monthly visits
  • Avimee Herbal (avimeeherbal.com) — 1,509,980 monthly visits
  • Yoga Bar (yogabars.in) — 1,269,055 monthly visits
  • Arata (arata.in) — 1,245,512 monthly visits
  • The Man Company: Premium Men's Grooming Essentials (themancompany.com) — 1,592,221 monthly visits
  • Vilvah Store (vilvahstore.com) — 1,600,992 monthly visits

Questions

How much traffic does letshyphen.com get?
letshyphen.com had 1,402,148 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 36% on the month before.
Is HYPHEN running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 5 live Meta ads for letshyphen.com in the Meta Ad Library.
What platform is letshyphen.com built on?
letshyphen.com runs on Shopify. Apps detected on its homepage include Arrive, CleverTap, Cloudflare, Cloudflare CDN and GoKwik.
When was HYPHEN created, and where is it based?
HYPHEN was created in 2023 and is based in India.
Which tracking pixels does letshyphen.com use?
Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4, Google Tag Manager and Microsoft Clarity were found on its homepage.
What stores are similar to HYPHEN?
Perfume Network India, Avimee Herbal, Yoga Bar, Arata and The Man Company: Premium Men's Grooming Essentials, in the same Face & Body Care niche at a similar traffic level.
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