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Store profile

What is LOWA (lowa.com)?

LOWA (lowa.com) is a Footwear store, based in Germany, created in August 2021. SimilarWeb measured 363,300 visits to lowa.com in Sep 2026. That was down 7% on the month before. AdLibrarySpy has recorded 1 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs AWIN, Cloudfront CDN and HubSpot and carries 27 products.

Live store facts · read November 7, 2026

See the full LOWA dossier

Traffic

SimilarWeb measured 363,300 monthly visits to the exact host lowa.com in Sep 2026. That was down 7% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Germany (30%), United States (27%) and France (8%).

Advertising on Meta

1 live Meta ads were running for lowa.com when the index last counted, and AdLibrarySpy holds 19 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).

Platform and tech stack

Its storefront lists 27 products.

  • Apps: AWIN, Cloudfront CDN, HubSpot and Usercentrics
  • Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager

Company and trust

LOWA was created in August 2021 and is based in Germany.

Similar stores

Stores in the same Footwear space at a comparable scale, by measured traffic:

  • PassaSports (passasports.de) — 403,566 monthly visits
  • VAUDE (vaude.com) — 442,754 monthly visits
  • shop4runners (shop4runners.com) — 448,109 monthly visits
  • Designer-Mode für Herren: Trends & Klassiker (braun-hamburg.com) — 277,966 monthly visits
  • GLAMIRA.de (glamira.de) — 264,156 monthly visits
  • Online-Shop (modivo.de) — 560,079 monthly visits

Questions

How much traffic does lowa.com get?
lowa.com had 363,300 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 7% on the month before.
Is LOWA running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 1 live Meta ads for lowa.com in the Meta Ad Library.
When was LOWA created, and where is it based?
LOWA was created in 2021 and is based in Germany.
Which tracking pixels does lowa.com use?
Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.
What stores are similar to LOWA?
PassaSports, VAUDE, shop4runners, Designer-Mode für Herren: Trends & Klassiker and GLAMIRA.de, in the same Footwear niche at a similar traffic level.
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