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Store profile

What is Lulus (lulus.com)?

Lulus (lulus.com) is a Women's Clothing store, based in United States, created in January 2018. SimilarWeb measured 9,582,927 visits to lulus.com in Sep 2026. That was up 8% on the month before. AdLibrarySpy has recorded 624 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Attentive and Dash Hudson and carries 7,089 products.

Live store facts · read October 31, 2026

See the full Lulus dossier

Traffic

SimilarWeb measured 9,582,927 monthly visits to the exact host lulus.com in Sep 2026. That was up 8% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (92%), Canada (2%) and Australia (1%).

Advertising on Meta

624 live Meta ads were running for lulus.com when the index last counted, and AdLibrarySpy holds 243 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 7,089 products.

  • Apps: Afterpay, Attentive, Dash Hudson, Fastly CDN, Global-e, Happy Returns, Klaviyo and Microsoft 365
  • Tracking pixels: Adobe Analytics, Bing Ads, Facebook Pixel, Google Tag Manager, Microsoft Clarity, Pinterest Pixel, Reddit Pixel and Snap Pixel

Company and trust

Lulus was created in January 2018 and is based in United States.

Questions

How much traffic does lulus.com get?
lulus.com had 9,582,927 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 8% on the month before.
Is Lulus running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 624 live Meta ads for lulus.com in the Meta Ad Library.
When was Lulus created, and where is it based?
Lulus was created in 2018 and is based in United States.
Which tracking pixels does lulus.com use?
Adobe Analytics, Bing Ads, Facebook Pixel, Google Tag Manager, Microsoft Clarity and Pinterest Pixel were found on its homepage.
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