Store profile
What is My Secret Wardrobe (mswthelabel.com)?
My Secret Wardrobe (mswthelabel.com) is a Marriage store on Shopify, based in Australia, created in February 2023. SimilarWeb measured 5,291 visits to mswthelabel.com in Aug 2026. That was down 22% on the month before. Its storefront runs Afterpay, Apple Pay and Arrive and carries 804 products.
Live store facts · read November 6, 2026
See the full My Secret Wardrobe dossierTraffic
SimilarWeb measured 5,291 monthly visits to the exact host mswthelabel.com in Aug 2026. That was down 22% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from Australia (100%).
Platform and tech stack
mswthelabel.com is built on Shopify.
Its storefront lists 804 products and an average price around A$344.72.
- Apps: Afterpay, Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Google Pay, Klaviyo and Microsoft 365
- Tracking pixels: Facebook Pixel, Google Adsense and Google Ads Pixel
Company and trust
My Secret Wardrobe was created in February 2023 and is based in Australia.
Similar stores
Stores in the same Marriage space at a comparable scale, by measured traffic:
- XLARGE AU Official Site (xlarge.com.au) — 91,543 monthly visits
- SOUTH.ST (southst.com.au) — 91,560 monthly visits
- Airmed Scrubs Official Store (airmedscrubs.com.au) — 91,580 monthly visits
- Scarlet & Sam (scarletandsam.com) — 91,649 monthly visits
- TEAMM8 (teamm8.com) — 91,671 monthly visits
- Erebus Watches (erebuswatches.com) — 91,691 monthly visits
Questions
- How much traffic does mswthelabel.com get?
- mswthelabel.com had 5,291 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.
- What platform is mswthelabel.com built on?
- mswthelabel.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Cloudflare and Cloudflare CDN.
- When was My Secret Wardrobe created, and where is it based?
- My Secret Wardrobe was created in 2023 and is based in Australia.
- Which tracking pixels does mswthelabel.com use?
- Facebook Pixel, Google Adsense and Google Ads Pixel were found on its homepage.
- What stores are similar to My Secret Wardrobe?
- XLARGE AU Official Site, SOUTH.ST, Airmed Scrubs Official Store, Scarlet & Sam and TEAMM8, in the same Marriage niche at a similar traffic level.
Related
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