Store profile
What is Obvious State (obviousstate.com)?
Obvious State (obviousstate.com) is a Books & Literature store on Shopify, based in United States, created in December 2016. SimilarWeb measured 21,557 visits to obviousstate.com in Sep 2026. That was down 1% on the month before. AdLibrarySpy has recorded 4 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and Cloudflare and carries 164 products.
Live store facts · read November 4, 2026
See the full Obvious State dossierTraffic
SimilarWeb measured 21,557 monthly visits to the exact host obviousstate.com in Sep 2026. That was down 1% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from United States (53%), Australia (13%) and United Kingdom (12%).
Advertising on Meta
4 live Meta ads were running for obviousstate.com when the index last counted, and AdLibrarySpy holds 19 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.
Platform and tech stack
obviousstate.com is built on Shopify.
Its storefront lists 164 products and an average price around $32.24.
- Apps: Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Google Pay, Google Workspace, Judge.me and Mailchimp
- Tracking pixels: Google Adsense, Google Ads Pixel, OpenAI Tracking Pixel and Pinterest Pixel
Company and trust
Obvious State was created in December 2016 and is based in United States.
Similar stores
Stores in the same Books & Literature space at a comparable scale, by measured traffic:
- Epic Reads Shop (epicreads.com) — 189,868 monthly visits
- LEUCHTTURM1917 (leuchtturm1917.us) — 193,064 monthly visits
- Insight Editions (insighteditions.com) — 207,241 monthly visits
- Passion Planner (passionplanner.com) — 210,066 monthly visits
- Big Life Journal: Growth Mindset for Kids & Teens (biglifejournal.com) — 222,023 monthly visits
- New York Review Books (nyrb.com) — 222,248 monthly visits
Questions
- How much traffic does obviousstate.com get?
- obviousstate.com had 21,557 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 1% on the month before.
- Is Obvious State running Facebook and Instagram ads?
- Yes. AdLibrarySpy recorded 4 live Meta ads for obviousstate.com in the Meta Ad Library.
- What platform is obviousstate.com built on?
- obviousstate.com runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and Google Pay.
- When was Obvious State created, and where is it based?
- Obvious State was created in 2016 and is based in United States.
- Which tracking pixels does obviousstate.com use?
- Google Adsense, Google Ads Pixel, OpenAI Tracking Pixel and Pinterest Pixel were found on its homepage.
- What stores are similar to Obvious State?
- Epic Reads Shop, LEUCHTTURM1917, Insight Editions, Passion Planner and Big Life Journal: Growth Mindset for Kids & Teens, in the same Books & Literature niche at a similar traffic level.
Related
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