How much traffic does optically.com.au get?

optically.com.au had 103,496 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is up 53% on the month before.

Is Optically AU running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 1 live Meta ads for optically.com.au in the Meta Ad Library.

When was Optically AU created, and where is it based?

Optically AU was created in 2016 and is based in Australia.

Which tracking pixels does optically.com.au use?

Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Tag Manager and Microsoft Clarity were found on its homepage.

What stores are similar to Optically AU?

Running Warehouse Australia, The Volte, Harper's BAZAAR Australia, stylerunner.com and TVSN, in the same Eyeglasses & Contacts niche at a similar traffic level.

Store profile

What is Optically AU (optically.com.au)?

Name: What is Optically AU (optically.com.au)?
Creator: AdLibrarySpy

Optically AU (optically.com.au) is a Eyeglasses & Contacts store, based in Australia, created in December 2016. SimilarWeb measured 103,496 visits to optically.com.au in Aug 2026. That was up 53% on the month before. AdLibrarySpy has recorded 1 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Cloudflare, Cloudflare CDN and Google Workspace and carries 2 products.

Live store facts · read November 1, 2026

See the full Optically AU dossier

Traffic

SimilarWeb measured 103,496 monthly visits to the exact host optically.com.au in Aug 2026. That was up 53% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Australia (96%) and India (5%).

Advertising on Meta

1 live Meta ads were running for optically.com.au when the index last counted, and AdLibrarySpy holds 1 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 2 products.

Apps: Cloudflare, Cloudflare CDN, Google Workspace, Klevu, Mailchimp, MailerLite and reCAPTCHA
Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Tag Manager and Microsoft Clarity

Company and trust

Optically AU was created in December 2016 and is based in Australia.

It holds a 2.8-star rating across 201 reviews.

Similar stores

Stores in the same Eyeglasses & Contacts space at a comparable scale, by measured traffic:

Running Warehouse Australia (runningwarehouse.com.au) — 374,557 monthly visits
The Volte (thevolte.com) — 388,575 monthly visits
Harper's BAZAAR Australia (harpersbazaar.com.au) — 415,863 monthly visits
stylerunner.com (stylerunner.com) — 482,880 monthly visits
TVSN (itvsn.com.au) — 506,202 monthly visits
Connor (connor.com.au) — 716,584 monthly visits

Questions

How much traffic does optically.com.au get?: optically.com.au had 103,496 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is up 53% on the month before.
Is Optically AU running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 1 live Meta ads for optically.com.au in the Meta Ad Library.
When was Optically AU created, and where is it based?: Optically AU was created in 2016 and is based in Australia.
Which tracking pixels does optically.com.au use?: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Tag Manager and Microsoft Clarity were found on its homepage.
What stores are similar to Optically AU?: Running Warehouse Australia, The Volte, Harper's BAZAAR Australia, stylerunner.com and TVSN, in the same Eyeglasses & Contacts niche at a similar traffic level.

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