Store profile
What is John Paul Mitchell Systems (paulmitchell.com)?
John Paul Mitchell Systems (paulmitchell.com) is a Hair Care store on Shopify, based in United States, created in July 2017. SimilarWeb measured 135,407 visits to paulmitchell.com in Sep 2026. That was down 22% on the month before. AdLibrarySpy has recorded 17 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Apple Pay and Arrive and carries 291 products.
Live store facts · read November 4, 2026
See the full John Paul Mitchell Systems dossierTraffic
SimilarWeb measured 135,407 monthly visits to the exact host paulmitchell.com in Sep 2026. That was down 22% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from United States (71%), United Kingdom (3%) and Vietnam (3%).
Advertising on Meta
17 live Meta ads were running for paulmitchell.com when the index last counted, and AdLibrarySpy holds 93 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.
Platform and tech stack
paulmitchell.com is built on Shopify.
Its storefront lists 291 products and an average price around $32.62.
- Apps: Afterpay, Apple Pay, Arrive, Bazaarvoice, Beam Impact, Cloudflare, Cloudflare CDN and Constructor.io
- Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4, Google Tag Manager, Pinterest Pixel and TikTok Pixel
Company and trust
John Paul Mitchell Systems was created in July 2017 and is based in United States.
Similar stores
Stores in the same Hair Care space at a comparable scale, by measured traffic:
- ColourPop® Cosmetics (colourpop.com) — 2,144,173 monthly visits
- Clinique® (clinique.com) — 2,167,916 monthly visits
- Forge Men® (try-forge.com) — 2,169,307 monthly visits
- Jones Road Beauty (jonesroadbeauty.com) — 2,169,774 monthly visits
- WONDERSKIN (wonderskin.com) — 2,331,766 monthly visits
- Dolce Vita® Official Site (dolcevita.com) — 2,392,011 monthly visits
Questions
- How much traffic does paulmitchell.com get?
- paulmitchell.com had 135,407 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.
- Is John Paul Mitchell Systems running Facebook and Instagram ads?
- Yes. AdLibrarySpy recorded 17 live Meta ads for paulmitchell.com in the Meta Ad Library.
- What platform is paulmitchell.com built on?
- paulmitchell.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Bazaarvoice and Beam Impact.
- When was John Paul Mitchell Systems created, and where is it based?
- John Paul Mitchell Systems was created in 2017 and is based in United States.
- Which tracking pixels does paulmitchell.com use?
- Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4 and Google Tag Manager were found on its homepage.
- What stores are similar to John Paul Mitchell Systems?
- ColourPop® Cosmetics, Clinique®, Forge Men®, Jones Road Beauty and WONDERSKIN, in the same Hair Care niche at a similar traffic level.
Related
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