Store profile
What is Perfume Direct® (perfumedirect.com)?
Perfume Direct® (perfumedirect.com) is a Perfumes & Fragrances store on Shopify, based in United Kingdom, created in April 2017. SimilarWeb measured 155,065 visits to perfumedirect.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy has recorded 16 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Aftership and Apple Pay and carries 2,730 products.
Live store facts · read November 8, 2026
See the full Perfume Direct® dossierTraffic
SimilarWeb measured 155,065 monthly visits to the exact host perfumedirect.com in Sep 2026. That was up 5% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from United Kingdom (58%), United States (10%) and India (3%).
Advertising on Meta
16 live Meta ads were running for perfumedirect.com when the index last counted, and AdLibrarySpy holds 22 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).
Platform and tech stack
perfumedirect.com is built on Shopify.
Its storefront lists 2,730 products and an average price around £56.11.
- Apps: Afterpay, Aftership, Apple Pay, Arrive, Attentive, Black Crow, Cloudflare and Cloudflare CDN
- Tracking pixels: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager, Microsoft Clarity, Pinterest Pixel and TikTok Pixel
Company and trust
Perfume Direct® was created in April 2017 and is based in United Kingdom.
Similar stores
Stores in the same Perfumes & Fragrances space at a comparable scale, by measured traffic:
- Emirates Oud (emiratesoud.co.uk) — 373,645 monthly visits
- Bob (welcometobob.com) — 385,141 monthly visits
- Tropic (tropic.com) — 385,533 monthly visits
- Vanquish Fitness (vqfit.com) — 390,989 monthly visits
- REFY (refybeauty.com) — 394,471 monthly visits
- MAC Cosmetics (maccosmetics.co.uk) — 435,798 monthly visits
Questions
- How much traffic does perfumedirect.com get?
- perfumedirect.com had 155,065 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 5% on the month before.
- Is Perfume Direct® running Facebook and Instagram ads?
- Yes. AdLibrarySpy recorded 16 live Meta ads for perfumedirect.com in the Meta Ad Library.
- What platform is perfumedirect.com built on?
- perfumedirect.com runs on Shopify. Apps detected on its homepage include Afterpay, Aftership, Apple Pay, Arrive and Attentive.
- When was Perfume Direct® created, and where is it based?
- Perfume Direct® was created in 2017 and is based in United Kingdom.
- Which tracking pixels does perfumedirect.com use?
- Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Microsoft Clarity were found on its homepage.
- What stores are similar to Perfume Direct®?
- Emirates Oud, Bob, Tropic, Vanquish Fitness and REFY, in the same Perfumes & Fragrances niche at a similar traffic level.
Related
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