How much traffic does rusta.com get?

rusta.com had 4,875,639 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 19% on the month before.

Is Rusta running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 11 live Meta ads for rusta.com in the Meta Ad Library.

When was Rusta created, and where is it based?

Rusta was created in 2016 and is based in Sweden.

Which tracking pixels does rusta.com use?

Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Hotjar were found on its homepage.

What stores are similar to Rusta?

Mio, Jotex, Bygghemma.se, Jollyroom.se and Cervera, in the same Home & Garden niche at a similar traffic level.

Store profile

What is Rusta (rusta.com)?

Name: What is Rusta (rusta.com)?
Creator: AdLibrarySpy

Rusta (rusta.com) is a Home & Garden store, based in Sweden, created in December 2016. SimilarWeb measured 4,875,639 visits to rusta.com in Sep 2026. That was down 19% on the month before. AdLibrarySpy has recorded 11 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Cloudflare, Cloudflare CDN and Klarna and carries 25,917 products.

Live store facts · read October 31, 2026

See the full Rusta dossier

Traffic

SimilarWeb measured 4,875,639 monthly visits to the exact host rusta.com in Sep 2026. That was down 19% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Sweden (58%), Finland (22%) and Norway (18%).

Advertising on Meta

11 live Meta ads were running for rusta.com when the index last counted, and AdLibrarySpy holds 11 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 25,917 products.

Apps: Cloudflare, Cloudflare CDN, Klarna, Microsoft 365, Mopinion and OneTrust Cookie Consent
Tracking pixels: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager, Hotjar, Snap Pixel and TikTok Pixel

Company and trust

Rusta was created in December 2016 and is based in Sweden.

Similar stores

Stores in the same Home & Garden space at a comparable scale, by measured traffic:

Mio (mio.se) — 3,605,525 monthly visits
Jotex (jotex.se) — 1,957,079 monthly visits
Bygghemma.se (bygghemma.se) — 1,758,958 monthly visits
Jollyroom.se (jollyroom.se) — 1,160,744 monthly visits
Cervera (cervera.se) — 1,122,143 monthly visits
Blomsterlandet (blomsterlandet.se) — 1,098,676 monthly visits

Questions

How much traffic does rusta.com get?: rusta.com had 4,875,639 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 19% on the month before.
Is Rusta running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 11 live Meta ads for rusta.com in the Meta Ad Library.
When was Rusta created, and where is it based?: Rusta was created in 2016 and is based in Sweden.
Which tracking pixels does rusta.com use?: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Hotjar were found on its homepage.
What stores are similar to Rusta?: Mio, Jotex, Bygghemma.se, Jollyroom.se and Cervera, in the same Home & Garden niche at a similar traffic level.

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