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Store profile

What is Second (second.co.il)?

Second (second.co.il) is a Women's Clothing store on Shopify, based in Israel, created in March 2017. SimilarWeb measured 11,854 visits to second.co.il in Sep 2026. That was down 46% on the month before. AdLibrarySpy has recorded 7 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Arrive, Cloudflare and Cloudflare CDN and carries 430 products.

Live store facts · read November 6, 2026

See the full Second dossier

Traffic

SimilarWeb measured 11,854 monthly visits to the exact host second.co.il in Sep 2026. That was down 46% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Israel (100%).

Advertising on Meta

7 live Meta ads were running for second.co.il when the index last counted, and AdLibrarySpy holds 11 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

second.co.il is built on Shopify.

Its storefront lists 430 products and an average price around $138.32.

  • Apps: Arrive, Cloudflare, Cloudflare CDN, Flashy, Google Workspace, Klaviyo, PayPal Express Checkout and Privy
  • Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4, Google Tag Manager, Microsoft Clarity and Pinterest Pixel

Company and trust

Second was created in March 2017 and is based in Israel.

Similar stores

Stores in the same Women's Clothing space at a comparable scale, by measured traffic:

  • ITAY BRANDS (itaybrands.co.il) — 105,789 monthly visits
  • אפרודיטה (afrodita.co.il) — 109,234 monthly visits
  • CHOZEN (chozen.co.il) — 110,821 monthly visits
  • x30 (x30.co.il) — 111,230 monthly visits
  • בוטיק כריסטיאן דיור , האתר המקוון, ישראל (diorboutique-il.com) — 112,976 monthly visits
  • TANAOR (tanaorjewelry.co.il) — 113,419 monthly visits

Questions

How much traffic does second.co.il get?
second.co.il had 11,854 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 46% on the month before.
Is Second running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 7 live Meta ads for second.co.il in the Meta Ad Library.
What platform is second.co.il built on?
second.co.il runs on Shopify. Apps detected on its homepage include Arrive, Cloudflare, Cloudflare CDN, Flashy and Google Workspace.
When was Second created, and where is it based?
Second was created in 2017 and is based in Israel.
Which tracking pixels does second.co.il use?
Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Analytics 4 and Google Tag Manager were found on its homepage.
What stores are similar to Second?
ITAY BRANDS, אפרודיטה, CHOZEN, x30 and בוטיק כריסטיאן דיור , האתר המקוון, ישראל, in the same Women's Clothing niche at a similar traffic level.
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