How much traffic does stadium.se get?

stadium.se had 1,928,635 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 26% on the month before.

Is Stadium running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 2 live Meta ads for stadium.se in the Meta Ad Library.

When was Stadium created, and where is it based?

Stadium was created in 2016 and is based in Sweden.

What stores are similar to Stadium?

XXL, Fjallraven Online Store, INTERSPORT, Maintenance Page and Naturkompaniet, in the same Athletic Apparel niche at a similar traffic level.

Store profile

What is Stadium (stadium.se)?

Name: What is Stadium (stadium.se)?
Creator: AdLibrarySpy

Stadium (stadium.se) is a Athletic Apparel store, based in Sweden, created in December 2016. SimilarWeb measured 1,928,635 visits to stadium.se in Sep 2026. That was down 26% on the month before. AdLibrarySpy has recorded 2 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Adyen Online Payments, Microsoft 365 and Mirakl and carries 56,647 products.

Live store facts · read November 7, 2026

See the full Stadium dossier

Traffic

SimilarWeb measured 1,928,635 monthly visits to the exact host stadium.se in Sep 2026. That was down 26% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Sweden (93%), Finland (1%) and United Kingdom (0%).

Advertising on Meta

2 live Meta ads were running for stadium.se when the index last counted, and AdLibrarySpy holds 8 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 56,647 products.

Apps: Adyen Online Payments, Microsoft 365, Mirakl, OneTrust Cookie Consent, RichRelevance and Storyblok

Company and trust

Stadium was created in December 2016 and is based in Sweden.

Similar stores

Stores in the same Athletic Apparel space at a comparable scale, by measured traffic:

XXL (xxl.se) — 2,058,032 monthly visits
Fjallraven Online Store (fjallraven.com) — 2,150,460 monthly visits
INTERSPORT (intersport.se) — 1,112,209 monthly visits
Maintenance Page (weekday.com) — 3,353,555 monthly visits
Naturkompaniet (naturkompaniet.se) — 977,990 monthly visits
Kläder online för kvinnor, män och barn » bonprix (bonprix.se) — 899,724 monthly visits

Questions

How much traffic does stadium.se get?: stadium.se had 1,928,635 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 26% on the month before.
Is Stadium running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 2 live Meta ads for stadium.se in the Meta Ad Library.
When was Stadium created, and where is it based?: Stadium was created in 2016 and is based in Sweden.
What stores are similar to Stadium?: XXL, Fjallraven Online Store, INTERSPORT, Maintenance Page and Naturkompaniet, in the same Athletic Apparel niche at a similar traffic level.

Track stadium.se

Get a snapshot feed of its new ads, catalogue changes and traffic, save it to your workspace, and compare it with competitors — free, no card.

Start tracking free