How much traffic does surf-shell.com get?

surf-shell.com had 6,524 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is up 159% on the month before.

Is SurfShell running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 4 live Meta ads for surf-shell.com in the Meta Ad Library.

What platform is surf-shell.com built on?

surf-shell.com runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and Google Pay.

When was SurfShell created, and where is it based?

SurfShell was created in 2024 and is based in New Zealand.

Which tracking pixels does surf-shell.com use?

Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.

What stores are similar to SurfShell?

Empire Skate, Zempire AU, Swanndri, Boomfa Vintage and STORM RIDES, in the same Surfing niche at a similar traffic level.

Store profile

What is SurfShell (surf-shell.com)?

Name: What is SurfShell (surf-shell.com)?
Creator: AdLibrarySpy

SurfShell (surf-shell.com) is a Surfing store on Shopify, based in New Zealand, created in November 2024. SimilarWeb measured 6,524 visits to surf-shell.com in Aug 2026. That was up 159% on the month before. AdLibrarySpy has recorded 4 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and Cloudflare and carries 11 products.

Live store facts · read November 2, 2026

See the full SurfShell dossier

Traffic

SimilarWeb measured 6,524 monthly visits to the exact host surf-shell.com in Aug 2026. That was up 159% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Australia (100%).

Advertising on Meta

4 live Meta ads were running for surf-shell.com when the index last counted, and AdLibrarySpy holds 14 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

surf-shell.com is built on Shopify.

Its storefront lists 11 products and an average price around $92.82.

Apps: Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Google Pay, Google Workspace, PayPal Express Checkout and Shop Pay
Tracking pixels: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager

Company and trust

SurfShell was created in November 2024 and is based in New Zealand.

Similar stores

Stores in the same Surfing space at a comparable scale, by measured traffic:

Empire Skate (empireskate.co.nz) — 32,336 monthly visits
Zempire AU (zempire.com.au) — 33,835 monthly visits
Swanndri (swanndri.com.au) — 34,001 monthly visits
Boomfa Vintage (boomfavintage.com) — 34,787 monthly visits
STORM RIDES (stormrides.nz) — 36,204 monthly visits
TCB Ski, Board and Bike Ohakune (tcb.nz) — 36,267 monthly visits

Questions

How much traffic does surf-shell.com get?: surf-shell.com had 6,524 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is up 159% on the month before.
Is SurfShell running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 4 live Meta ads for surf-shell.com in the Meta Ad Library.
What platform is surf-shell.com built on?: surf-shell.com runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and Google Pay.
When was SurfShell created, and where is it based?: SurfShell was created in 2024 and is based in New Zealand.
Which tracking pixels does surf-shell.com use?: Facebook Pixel, Google Adsense, Google Ads Pixel and Google Tag Manager were found on its homepage.
What stores are similar to SurfShell?: Empire Skate, Zempire AU, Swanndri, Boomfa Vintage and STORM RIDES, in the same Surfing niche at a similar traffic level.

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