How much traffic does thule.com get?

thule.com had 1,998,461 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 21% on the month before.

Is Thule running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 23 live Meta ads for thule.com in the Meta Ad Library.

When was Thule created, and where is it based?

Thule was created in 2016 and is based in United States.

Which tracking pixels does thule.com use?

Adobe Tag Manager, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Pinterest Pixel were found on its homepage.

What stores are similar to Thule?

Cummins, 1A Auto, ExtremeTerrain, Robb Report and ecstuning.com, in the same Parts & Services niche at a similar traffic level.

Store profile

What is Thule (thule.com)?

Name: What is Thule (thule.com)?
Creator: AdLibrarySpy

Thule (thule.com) is a Parts & Services store, based in United States, created in December 2016. SimilarWeb measured 1,998,461 visits to thule.com in Sep 2026. That was down 21% on the month before. AdLibrarySpy has recorded 23 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Bazaarvoice, Bloomreach and Cloudflare and carries 358 products.

Live store facts · read October 23, 2026

See the full Thule dossier

Traffic

SimilarWeb measured 1,998,461 monthly visits to the exact host thule.com in Sep 2026. That was down 21% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (26%), Germany (11%) and Canada (7%).

Advertising on Meta

23 live Meta ads were running for thule.com when the index last counted, and AdLibrarySpy holds 127 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 358 products.

Apps: Bazaarvoice, Bloomreach, Cloudflare, Cloudflare CDN, Cookiebot, Klevu, Microsoft 365 and PayPal
Tracking pixels: Adobe Tag Manager, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Pinterest Pixel

Company and trust

Thule was created in December 2016 and is based in United States.

Similar stores

Stores in the same Parts & Services space at a comparable scale, by measured traffic:

Cummins (cummins.com) — 1,973,533 monthly visits
1A Auto (1aauto.com) — 2,121,272 monthly visits
ExtremeTerrain (extremeterrain.com) — 2,324,194 monthly visits
Robb Report (robbreport.com) — 2,395,691 monthly visits
ecstuning.com (ecstuning.com) — 2,576,307 monthly visits
RealTruck.com (realtruck.com) — 2,654,018 monthly visits

Questions

How much traffic does thule.com get?: thule.com had 1,998,461 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 21% on the month before.
Is Thule running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 23 live Meta ads for thule.com in the Meta Ad Library.
When was Thule created, and where is it based?: Thule was created in 2016 and is based in United States.
Which tracking pixels does thule.com use?: Adobe Tag Manager, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Tag Manager and Pinterest Pixel were found on its homepage.
What stores are similar to Thule?: Cummins, 1A Auto, ExtremeTerrain, Robb Report and ecstuning.com, in the same Parts & Services niche at a similar traffic level.

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