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Store profile

What is Airfix Models (uk.airfix.com)?

Airfix Models (uk.airfix.com) is a Radio Control & Modeling store, based in United Kingdom, created in December 2020. SimilarWeb measured 121,055 visits to uk.airfix.com in Sep 2026. That was down 34% on the month before. Its storefront runs ActiveCampaign, Afterpay and Bloomreach and carries 994 products.

Live store facts · read November 7, 2026

See the full Airfix Models dossier

Traffic

SimilarWeb measured 121,055 monthly visits to the exact host uk.airfix.com in Sep 2026. That was down 34% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United Kingdom (73%), United States (11%) and France (3%).

Platform and tech stack

Its storefront lists 994 products.

  • Apps: ActiveCampaign, Afterpay, Bloomreach, Cloudfront CDN, Corvidae, Fetchify, Klarna and Microsoft 365
  • Tracking pixels: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics, Google Tag Manager, Microsoft Clarity and Reddit Pixel

Company and trust

Airfix Models was created in December 2020 and is based in United Kingdom.

Similar stores

Stores in the same Radio Control & Modeling space at a comparable scale, by measured traffic:

  • Model Kits (kingkit.co.uk) — 126,361 monthly visits
  • Hobby Maker (hobbymaker.com) — 126,478 monthly visits
  • The Model Centre (themodelcentre.com) — 126,612 monthly visits
  • Corgi UK- The Home of Diecast (uk.corgi.co.uk) — 112,102 monthly visits
  • Perles & Co (perlesandco.co.uk) — 111,156 monthly visits
  • HobbyRC UK (hobbyrc.co.uk) — 108,956 monthly visits

Questions

How much traffic does uk.airfix.com get?
uk.airfix.com had 121,055 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 34% on the month before.
When was Airfix Models created, and where is it based?
Airfix Models was created in 2020 and is based in United Kingdom.
Which tracking pixels does uk.airfix.com use?
Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, Google Analytics and Google Tag Manager were found on its homepage.
What stores are similar to Airfix Models?
Model Kits, Hobby Maker, The Model Centre, Corgi UK- The Home of Diecast and Perles & Co, in the same Radio Control & Modeling niche at a similar traffic level.
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