How much traffic does upway.de get?

upway.de had 456,982 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.

Is Upway running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 13 live Meta ads for upway.de in the Meta Ad Library.

What platform is upway.de built on?

upway.de runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, AWIN, Bubblehouse and Cloudflare.

When was Upway created, and where is it based?

Upway was created in 2022 and is based in France.

Which tracking pixels does upway.de use?

Google Tag Manager, Matomo Analytics and Mixpanel were found on its homepage.

What stores are similar to Upway?

GONG, SATISFY, B.O.C., Fahrrad.de ➤ dein Online-Shop rund ums Fahrrad and Liquid-Life, in the same Cycling niche at a similar traffic level.

Store profile

What is Upway (upway.de)?

Name: What is Upway (upway.de)?
Creator: AdLibrarySpy

Upway (upway.de) is a Cycling store on Shopify, based in France, created in April 2022. SimilarWeb measured 456,982 visits to upway.de in Sep 2026. That was down 22% on the month before. AdLibrarySpy has recorded 13 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and AWIN and carries 37,708 products.

Live store facts · read November 7, 2026

See the full Upway dossier

Traffic

SimilarWeb measured 456,982 monthly visits to the exact host upway.de in Sep 2026. That was down 22% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from Germany (95%), Switzerland (1%) and Austria (1%).

Advertising on Meta

13 live Meta ads were running for upway.de when the index last counted, and AdLibrarySpy holds 15 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).

Platform and tech stack

upway.de is built on Shopify.

Its storefront lists 37,708 products.

Apps: Apple Pay, Arrive, AWIN, Bubblehouse, Cloudflare, Cloudflare CDN, Contentsquare and Fairing
Tracking pixels: Google Tag Manager, Matomo Analytics and Mixpanel

Company and trust

Upway was created in April 2022 and is based in France.

Similar stores

Stores in the same Cycling space at a comparable scale, by measured traffic:

GONG (gong-galaxy.com) — 456,229 monthly visits
SATISFY (satisfyrunning.com) — 483,661 monthly visits
B.O.C. (boc24.de) — 486,604 monthly visits
Fahrrad.de ➤ dein Online-Shop rund ums Fahrrad (fahrrad.de) — 497,017 monthly visits
Liquid-Life (liquid-life.de) — 415,136 monthly visits
Tennis-Point (tennis-point.de) — 531,489 monthly visits

Questions

How much traffic does upway.de get?: upway.de had 456,982 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 22% on the month before.
Is Upway running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 13 live Meta ads for upway.de in the Meta Ad Library.
What platform is upway.de built on?: upway.de runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, AWIN, Bubblehouse and Cloudflare.
When was Upway created, and where is it based?: Upway was created in 2022 and is based in France.
Which tracking pixels does upway.de use?: Google Tag Manager, Matomo Analytics and Mixpanel were found on its homepage.
What stores are similar to Upway?: GONG, SATISFY, B.O.C., Fahrrad.de ➤ dein Online-Shop rund ums Fahrrad and Liquid-Life, in the same Cycling niche at a similar traffic level.

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