How much traffic does us.rationale.com get?

us.rationale.com had 13,176 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 14% on the month before.

Is RATIONALE running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 36 live Meta ads for us.rationale.com in the Meta Ad Library.

What platform is us.rationale.com built on?

us.rationale.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Cloudflare and Cloudflare CDN.

When was RATIONALE created, and where is it based?

RATIONALE was created in 2022 and is based in United States.

Which tracking pixels does us.rationale.com use?

Bing Ads and Elevar were found on its homepage.

What stores are similar to RATIONALE?

Titan Fitness, Olive and June, MERIT Beauty, ILIA Beauty and Body Jewelry, belly button rings, body piercing jewelry, nose rings, in the same Skin & Nail Care niche at a similar traffic level.

Store profile

What is RATIONALE (us.rationale.com)?

Name: What is RATIONALE (us.rationale.com)?
Creator: AdLibrarySpy

RATIONALE (us.rationale.com) is a Skin & Nail Care store on Shopify, based in United States, created in August 2022. SimilarWeb measured 13,176 visits to us.rationale.com in Sep 2026. That was down 14% on the month before. AdLibrarySpy has recorded 36 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Afterpay, Apple Pay and Arrive and carries 73 products.

Live store facts · read November 3, 2026

See the full RATIONALE dossier

Traffic

SimilarWeb measured 13,176 monthly visits to the exact host us.rationale.com in Sep 2026. That was down 14% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Advertising on Meta

36 live Meta ads were running for us.rationale.com when the index last counted, and AdLibrarySpy holds 70 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

us.rationale.com is built on Shopify.

Its storefront lists 73 products and an average price around $185.63.

Apps: Afterpay, Apple Pay, Arrive, Cloudflare, Cloudflare CDN, Google Pay, Impact and Klaviyo
Tracking pixels: Bing Ads and Elevar

Company and trust

RATIONALE was created in August 2022 and is based in United States.

Similar stores

Stores in the same Skin & Nail Care space at a comparable scale, by measured traffic:

Titan Fitness (titan.fitness) — 831,651 monthly visits
Olive and June (oliveandjune.com) — 832,072 monthly visits
MERIT Beauty (meritbeauty.com) — 839,130 monthly visits
ILIA Beauty (iliabeauty.com) — 846,806 monthly visits
Body Jewelry, belly button rings, body piercing jewelry, nose rings (bodycandy.com) — 853,610 monthly visits
Morphe (morphe.com) — 855,899 monthly visits

Questions

How much traffic does us.rationale.com get?: us.rationale.com had 13,176 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 14% on the month before.
Is RATIONALE running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 36 live Meta ads for us.rationale.com in the Meta Ad Library.
What platform is us.rationale.com built on?: us.rationale.com runs on Shopify. Apps detected on its homepage include Afterpay, Apple Pay, Arrive, Cloudflare and Cloudflare CDN.
When was RATIONALE created, and where is it based?: RATIONALE was created in 2022 and is based in United States.
Which tracking pixels does us.rationale.com use?: Bing Ads and Elevar were found on its homepage.
What stores are similar to RATIONALE?: Titan Fitness, Olive and June, MERIT Beauty, ILIA Beauty and Body Jewelry, belly button rings, body piercing jewelry, nose rings, in the same Skin & Nail Care niche at a similar traffic level.

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