How much traffic does wine.com get?

wine.com had 617,167 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 15% on the month before.

Is Wine.com running Facebook and Instagram ads?

Yes. AdLibrarySpy recorded 113 live Meta ads for wine.com in the Meta Ad Library.

When was Wine.com created, and where is it based?

Wine.com was created in 2016 and is based in United States.

Which tracking pixels does wine.com use?

Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, LinkedIn Insight Tag and Reddit Pixel were found on its homepage.

What stores are similar to Wine.com?

Tropical Smoothie Cafe, Krispy Kreme, Jewel-Osco, Too Good To Go and Goldbelly, in the same Alcoholic Beverages niche at a similar traffic level.

Store profile

What is Wine.com (wine.com)?

Name: What is Wine.com (wine.com)?
Creator: AdLibrarySpy

Wine.com (wine.com) is a Alcoholic Beverages store, based in United States, created in December 2016. SimilarWeb measured 617,167 visits to wine.com in Sep 2026. That was down 15% on the month before. AdLibrarySpy has recorded 113 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Gladly, Google Pay and LinkShare and carries 100,000 products.

Live store facts · read November 3, 2026

See the full Wine.com dossier

Traffic

SimilarWeb measured 617,167 monthly visits to the exact host wine.com in Sep 2026. That was down 15% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (74%), Canada (5%) and China (4%).

Advertising on Meta

113 live Meta ads were running for wine.com when the index last counted. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 100,000 products.

Apps: Gladly, Google Pay, LinkShare, Microsoft 365, Optimizely, reCAPTCHA, RichRelevance and Skai
Tracking pixels: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, LinkedIn Insight Tag and Reddit Pixel

Company and trust

Wine.com was created in December 2016 and is based in United States.

Similar stores

Stores in the same Alcoholic Beverages space at a comparable scale, by measured traffic:

Tropical Smoothie Cafe (tropicalsmoothiecafe.com) — 2,187,751 monthly visits
Krispy Kreme (krispykreme.com) — 2,335,800 monthly visits
Jewel-Osco (jewelosco.com) — 2,560,719 monthly visits
Too Good To Go (toogoodtogo.com) — 2,635,175 monthly visits
Goldbelly (goldbelly.com) — 2,716,223 monthly visits
Kinder: Chocolate Bars, Chocolate Eggs & More (kinder.com) — 2,748,375 monthly visits

Questions

How much traffic does wine.com get?: wine.com had 617,167 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 15% on the month before.
Is Wine.com running Facebook and Instagram ads?: Yes. AdLibrarySpy recorded 113 live Meta ads for wine.com in the Meta Ad Library.
When was Wine.com created, and where is it based?: Wine.com was created in 2016 and is based in United States.
Which tracking pixels does wine.com use?: Bing Ads, Facebook Pixel, Google Adsense, Google Ads Pixel, LinkedIn Insight Tag and Reddit Pixel were found on its homepage.
What stores are similar to Wine.com?: Tropical Smoothie Cafe, Krispy Kreme, Jewel-Osco, Too Good To Go and Goldbelly, in the same Alcoholic Beverages niche at a similar traffic level.

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