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Store profile

What is XBOX Official Site: Play Games Anywhere (xbox.com)?

XBOX Official Site: Play Games Anywhere (xbox.com) is a Computer & Video Games store, created in December 2020. SimilarWeb measured 54,509,239 visits to xbox.com in Sep 2026. That was down 18% on the month before. AdLibrarySpy has recorded 3 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Microsoft 365 and carries 2,858 products.

Live store facts · read November 4, 2026

See the full XBOX Official Site: Play Games Anywhere dossier

Traffic

SimilarWeb measured 54,509,239 monthly visits to the exact host xbox.com in Sep 2026. That was down 18% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.

Its measured visitors come mostly from United States (31%), Brazil (9%) and Mexico (7%).

Advertising on Meta

3 live Meta ads were running for xbox.com when the index last counted, and AdLibrarySpy holds 130 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram); TikTok and Google ads are not covered.

Platform and tech stack

Its storefront lists 2,858 products.

  • Apps: Microsoft 365
  • Tracking pixels: Adobe Tag Manager

Company and trust

XBOX Official Site: Play Games Anywhere was created in December 2020.

Similar stores

Stores in the same Computer & Video Games space at a comparable scale, by measured traffic:

  • PlayStation® Official Site: Consoles, Games, Accessories & More (playstation.com) — 61,082,281 monthly visits
  • Autodesk (autodesk.com) — 40,655,118 monthly visits
  • Atlassian (atlassian.com) — 38,365,744 monthly visits
  • Nintendo (nintendo.com) — 80,349,682 monthly visits
  • World Leader in AI Computing (nvidia.com) — 36,815,660 monthly visits
  • Android (android.com) — 27,284,730 monthly visits

Questions

How much traffic does xbox.com get?
xbox.com had 54,509,239 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 18% on the month before.
Is XBOX Official Site: Play Games Anywhere running Facebook and Instagram ads?
Yes. AdLibrarySpy recorded 3 live Meta ads for xbox.com in the Meta Ad Library.
When was XBOX Official Site: Play Games Anywhere created, and where is it based?
XBOX Official Site: Play Games Anywhere was created in 2020.
Which tracking pixels does xbox.com use?
Adobe Tag Manager was found on its homepage.
What stores are similar to XBOX Official Site: Play Games Anywhere?
PlayStation® Official Site: Consoles, Games, Accessories & More, Autodesk, Atlassian, Nintendo and World Leader in AI Computing, in the same Computer & Video Games niche at a similar traffic level.
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