Store profile
What is Zatu Games (zatu.com)?
Zatu Games (zatu.com) is a Board Games store on Shopify, based in United Kingdom, created in December 2016. SimilarWeb measured 1,046,543 visits to zatu.com in Sep 2026. That was down 13% on the month before. AdLibrarySpy has recorded 2 live Meta ads for it in the Facebook and Instagram Ad Library. Its storefront runs Apple Pay, Arrive and Cloudflare and carries 25,001 products.
Live store facts · read November 7, 2026
See the full Zatu Games dossierTraffic
SimilarWeb measured 1,046,543 monthly visits to the exact host zatu.com in Sep 2026. That was down 13% on the month before. AdLibrarySpy shows SimilarWeb's measurement of this host rather than an index estimate of the parent domain.
Its measured visitors come mostly from United Kingdom (34%), United States (15%) and Australia (7%).
Advertising on Meta
2 live Meta ads were running for zatu.com when the index last counted, and AdLibrarySpy holds 2 of its ad creatives in total, live and past. These come from the public Meta Ad Library (Facebook and Instagram).
Platform and tech stack
zatu.com is built on Shopify.
Its storefront lists 25,001 products and an average price around £26.54.
- Apps: Apple Pay, Arrive, Cloudflare, Cloudflare CDN, CookieYes, dotdigital, Freshchat and Google Pay
- Tracking pixels: Bing Ads, Google Adsense, Google Ads Pixel, Google Tag Manager, Microsoft Clarity and OpenAI Tracking Pixel
Company and trust
Zatu Games was created in December 2016 and is based in United Kingdom.
Similar stores
Stores in the same Board Games space at a comparable scale, by measured traffic:
- The Game Collection (thegamecollection.net) — 706,521 monthly visits
- iniBuilds Store (inibuilds.com) — 574,527 monthly visits
- Alakazam Magic (alakazam.co.uk) — 464,510 monthly visits
- Darts Corner (dartscorner.co.uk) — 362,478 monthly visits
- Japan2UK (japan2uk.com) — 269,067 monthly visits
- Super Rare Games (superraregames.com) — 262,207 monthly visits
Questions
- How much traffic does zatu.com get?
- zatu.com had 1,046,543 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 13% on the month before.
- Is Zatu Games running Facebook and Instagram ads?
- Yes. AdLibrarySpy recorded 2 live Meta ads for zatu.com in the Meta Ad Library.
- What platform is zatu.com built on?
- zatu.com runs on Shopify. Apps detected on its homepage include Apple Pay, Arrive, Cloudflare, Cloudflare CDN and CookieYes.
- When was Zatu Games created, and where is it based?
- Zatu Games was created in 2016 and is based in United Kingdom.
- Which tracking pixels does zatu.com use?
- Bing Ads, Google Adsense, Google Ads Pixel, Google Tag Manager, Microsoft Clarity and OpenAI Tracking Pixel were found on its homepage.
- What stores are similar to Zatu Games?
- The Game Collection, iniBuilds Store, Alakazam Magic, Darts Corner and Japan2UK, in the same Board Games niche at a similar traffic level.
Related
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