5.11 vs Vortex Optics
The facts we hold on both, side by side. Checked October 17, 2026.
In short
- 5.11 gets more monthly visits than Vortex Optics: about 2.1M vs 765K.
- 5.11 runs more live Meta ads than Vortex Optics: 1,070 vs 11.
- Vortex Optics advertised on more days in the past 12 months: 20 vs 17.
- Vortex Optics's store is older: created Dec 2016, 5.11's in Oct 2018.
| Fact |  5.11 |  Vortex Optics |
|---|---|---|
| Monthly visits (SimilarWeb) | 2.1M (Sep 2026) | 765K (Sep 2026) |
| Live Meta ads | 1,070 | 11 |
| Store created | Oct 2018 | Dec 2016 |
| Based in | United States | United States |
| Niche | Safety & Survival | Safety & Survival |
Questions shoppers ask
- What is the difference between 5.11 and Vortex Optics?
- 5.11 gets more monthly visits than Vortex Optics: about 2.1M vs 765K. 5.11 runs more live Meta ads than Vortex Optics: 1,070 vs 11. Vortex Optics advertised on more days in the past 12 months: 20 vs 17. Vortex Optics's store is older: created Dec 2016, 5.11's in Oct 2018.
- Do 5.11 and Vortex Optics sell the same things?
- Both are in the Safety & Survival niche.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is 5.11 legit? · Is Vortex Optics legit?