About You vs Apollo
The facts we hold on both, side by side. Checked October 17, 2026.
In short
- Apollo gets more monthly visits than About You: about 1M vs 642K.
- About You runs more live Meta ads than Apollo: 40 vs 4.
- Apollo's store is older: created Dec 2016, About You's in Aug 2020.
| Fact |  About You |  Apollo |
|---|---|---|
| Monthly visits (SimilarWeb) | 642K (Sep 2026) | 1M (Sep 2026) |
| Live Meta ads | 40 | 4 |
| Store created | Aug 2020 | Dec 2016 |
| Based in | Germany | Germany |
| Niche | Women's Clothing | Eyeglasses & Contacts |
Questions shoppers ask
- What is the difference between About You and Apollo?
- Apollo gets more monthly visits than About You: about 1M vs 642K. About You runs more live Meta ads than Apollo: 40 vs 4. Apollo's store is older: created Dec 2016, About You's in Aug 2020.
- Do About You and Apollo sell the same things?
- Both are listed in related niches: About You in Women's Clothing, Apollo in Eyeglasses & Contacts.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is About You legit? · Is Apollo legit?