Academy Sports + Outdoors vs REI: A Life Outdoors is a Life Well Lived
The facts we hold on both, side by side. Checked October 22, 2026.
In short
- REI: A Life Outdoors is a Life Well Lived gets more monthly visits than Academy Sports + Outdoors: about 33M vs 15M.
- Academy Sports + Outdoors runs more live Meta ads than REI: A Life Outdoors is a Life Well Lived: 1,235 vs 947.
- Academy Sports + Outdoors advertised on more days in the past 12 months: 21 vs 20.
- Academy Sports + Outdoors's store is older: created Dec 2016, REI: A Life Outdoors is a Life Well Lived's in Jan 2017.
| Fact |  Academy Sports + Outdoors |  REI: A Life Outdoors is a Life Well Lived |
|---|---|---|
| Monthly visits (SimilarWeb) | 15M (Sep 2026) | 33M (Sep 2026) |
| Live Meta ads | 1,235 | 947 |
| Store created | Dec 2016 | Jan 2017 |
| Based in | United States | United States |
| Niche | Sporting Goods | Hiking & Camping |
| Payment options detected | Google Pay, Klarna, PayPal, PayPal Checkout, PayPal Express Checkout | Klarna, PayPal |
Questions shoppers ask
- What is the difference between Academy Sports + Outdoors and REI: A Life Outdoors is a Life Well Lived?
- REI: A Life Outdoors is a Life Well Lived gets more monthly visits than Academy Sports + Outdoors: about 33M vs 15M. Academy Sports + Outdoors runs more live Meta ads than REI: A Life Outdoors is a Life Well Lived: 1,235 vs 947. Academy Sports + Outdoors advertised on more days in the past 12 months: 21 vs 20. Academy Sports + Outdoors's store is older: created Dec 2016, REI: A Life Outdoors is a Life Well Lived's in Jan 2017.
- Do Academy Sports + Outdoors and REI: A Life Outdoors is a Life Well Lived sell the same things?
- Both are listed in related niches: Academy Sports + Outdoors in Sporting Goods, REI: A Life Outdoors is a Life Well Lived in Hiking & Camping.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Academy Sports + Outdoors legit? · Is REI: A Life Outdoors is a Life Well Lived legit?