AFENDS Official vs SWT Active
AFENDS Official (afends.com) and SWT Active (swtactive.com) are both Apparel stores in the AdLibrarySpy index. AFENDS Official gets more monthly visits than SWT Active: about 565K vs 294K.
The facts we hold on both, side by side. Checked October 30, 2026.
In short
- AFENDS Official gets more monthly visits than SWT Active: about 565K vs 294K.
- SWT Active runs more live Meta ads than AFENDS Official: 190 vs 62.
- SWT Active advertised on more days in the past 12 months: 26 vs 25.
- AFENDS Official's store is older: created Dec 2016, SWT Active's in Jan 2025.
| Fact |  AFENDS Official |  SWT Active |
|---|---|---|
| Monthly visits (SimilarWeb) | 565K (Sep 2026) | 294K (Sep 2026) |
| Live Meta ads | 62 | 190 |
| Store created | Dec 2016 | Jan 2025 |
| Based in | Australia | Australia |
| Niche | Apparel | Apparel |
| Payment options detected | Afterpay, Apple Pay, Google Pay, Klarna, PayPal Express Checkout, Shop Pay | Afterpay, Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between AFENDS Official and SWT Active?
- AFENDS Official gets more monthly visits than SWT Active: about 565K vs 294K. SWT Active runs more live Meta ads than AFENDS Official: 190 vs 62. SWT Active advertised on more days in the past 12 months: 26 vs 25. AFENDS Official's store is older: created Dec 2016, SWT Active's in Jan 2025.
- Do AFENDS Official and SWT Active sell the same things?
- Both are in the Apparel niche.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is AFENDS Official legit? · Is SWT Active legit?