Alexis Russell vs PatchBuilt®
Alexis Russell (alexisrussell.com) and PatchBuilt® (patchbuilt.com) are stores in related niches (Clothing Accessories and Apparel) in the AdLibrarySpy index. Alexis Russell gets more monthly visits than PatchBuilt®: about 97K vs 5K.
The facts we hold on both, side by side. Checked October 31, 2026.
In short
- Alexis Russell gets more monthly visits than PatchBuilt®: about 97K vs 5K.
- Alexis Russell runs more live Meta ads than PatchBuilt®: 81 vs 32.
- PatchBuilt® advertised on more days in the past 12 months: 30 vs 25.
- Alexis Russell's store is older: created Jan 2017, PatchBuilt®'s in May 2025.
| Fact |  Alexis Russell |  PatchBuilt® |
|---|---|---|
| Monthly visits (SimilarWeb) | 97K (Sep 2026) | 5K (Sep 2026) |
| Live Meta ads | 81 | 32 |
| Store created | Jan 2017 | May 2025 |
| Based in | United States | United States |
| Niche | Clothing Accessories | Apparel |
| Payment options detected | Affirm, Afterpay, Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between Alexis Russell and PatchBuilt®?
- Alexis Russell gets more monthly visits than PatchBuilt®: about 97K vs 5K. Alexis Russell runs more live Meta ads than PatchBuilt®: 81 vs 32. PatchBuilt® advertised on more days in the past 12 months: 30 vs 25. Alexis Russell's store is older: created Jan 2017, PatchBuilt®'s in May 2025.
- Do Alexis Russell and PatchBuilt® sell the same things?
- Both are listed in related niches: Alexis Russell in Clothing Accessories, PatchBuilt® in Apparel.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Alexis Russell legit? · Is PatchBuilt® legit?