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ASDA Groceries vs Waitrose & Partners

The facts we hold on both, side by side. Checked October 17, 2026.

In short

  • ASDA Groceries gets more monthly visits than Waitrose & Partners: about 26M vs 6M.
  • Waitrose & Partners runs more live Meta ads than ASDA Groceries: 150 vs 145.
FactASDA Groceries logoASDA GroceriesWaitrose & Partners logoWaitrose & Partners
Monthly visits (SimilarWeb)26M (Sep 2026)6M (Sep 2026)
Live Meta ads145150
Store createdDec 2016Dec 2016
Based inUnited KingdomUnited Kingdom
NicheFoodFood

Questions shoppers ask

What is the difference between ASDA Groceries and Waitrose & Partners?
ASDA Groceries gets more monthly visits than Waitrose & Partners: about 26M vs 6M. Waitrose & Partners runs more live Meta ads than ASDA Groceries: 150 vs 145.
Do ASDA Groceries and Waitrose & Partners sell the same things?
Both are in the Food niche.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is ASDA Groceries legit? · Is Waitrose & Partners legit?