Is AuntFlo legit?

Our check

AuntFlo runs 45 live Meta ads and gets about 49K visits a month (SimilarWeb, Sep 2026). The store was created in Feb 2024, 2 years ago, and is based in Australia.

Updated October 26, 2026. Checked November 2, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 2 years: created Feb 2024.

The facts

Oldest Meta ad on file

Jun 2025

Live Meta ads

45

Monthly visits

49K (SimilarWeb, Sep 2026)

Traffic vs month before

-9%

Store created

Feb 2024

Based in

Australia

Niche

Hygiene & Toiletries

Payment options detected

Afterpay, Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

Is AuntFlo legit?

AuntFlo runs 45 live Meta ads and gets about 49K visits a month (SimilarWeb, Sep 2026). The store was created in Feb 2024, 2 years ago, and is based in Australia. These are measured facts, not a rating; check the flags on this page before you buy.

Where is AuntFlo based?

auntflo.au is registered as a store in Australia.

How much traffic does auntflo.au get?

auntflo.au had 48,615 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 9% on the month before. AuntFlo traffic and size

How much revenue does AuntFlo make?

AuntFlo does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 48,615 visits in Sep 2026 (SimilarWeb), 45 live Meta ads and 63 products. How big is AuntFlo?

What ads is AuntFlo running?

AdLibrarySpy recorded 45 live Meta ads (Facebook and Instagram) for auntflo.au. AuntFlo ads and commercials

Who are AuntFlo's competitors?

AuntFlo's closest competitors in the AdLibrarySpy index, by niche and traffic, are Nudie Glow (nudieglow.com), Gym and Fitness (gymandfitness.com.au), Activeskin (activeskin.com.au), Beautopia Hair & Beauty (beautopia.com.au) and Ecoy™ (ecoy.com.au). Sites like AuntFlo