bareMinerals vs Smells Plus
bareMinerals (bareminerals.com) and Smells Plus (smellsplus.com) are stores in related niches (Make-Up & Cosmetics and Perfumes & Fragrances) in the AdLibrarySpy index. bareMinerals gets more monthly visits than Smells Plus: about 630K vs 19K.
The facts we hold on both, side by side. Checked November 3, 2026.
In short
- bareMinerals gets more monthly visits than Smells Plus: about 630K vs 19K.
- bareMinerals runs more live Meta ads than Smells Plus: 36 vs 18.
- Smells Plus advertised on more days in the past 12 months: 34 vs 31.
- bareMinerals's store is older: created Dec 2016, Smells Plus's in Sep 2025.
| Fact |  bareMinerals |  Smells Plus |
|---|---|---|
| Monthly visits (SimilarWeb) | 630K (Sep 2026) | 19K (Sep 2026) |
| Live Meta ads | 36 | 18 |
| Store created | Dec 2016 | Sep 2025 |
| Based in | United States | United States |
| Niche | Make-Up & Cosmetics | Perfumes & Fragrances |
| Payment options detected | Afterpay, Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between bareMinerals and Smells Plus?
- bareMinerals gets more monthly visits than Smells Plus: about 630K vs 19K. bareMinerals runs more live Meta ads than Smells Plus: 36 vs 18. Smells Plus advertised on more days in the past 12 months: 34 vs 31. bareMinerals's store is older: created Dec 2016, Smells Plus's in Sep 2025.
- Do bareMinerals and Smells Plus sell the same things?
- Both are listed in related niches: bareMinerals in Make-Up & Cosmetics, Smells Plus in Perfumes & Fragrances.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is bareMinerals legit? · Is Smells Plus legit?