BASED vs Scent Split
BASED (based.com) and Scent Split (scentsplit.com) are stores in related niches (Hair Care and Perfumes & Fragrances) in the AdLibrarySpy index. Scent Split gets more monthly visits than BASED: about 1.8M vs 1.5M.
The facts we hold on both, side by side. Checked November 1, 2026.
In short
- Scent Split gets more monthly visits than BASED: about 1.8M vs 1.5M.
- BASED advertised on more days in the past 12 months: 23 vs 13.
- Scent Split's store is older: created Apr 2018, BASED's in Nov 2023.
| Fact | ||
|---|---|---|
| Monthly visits (SimilarWeb) | 1.5M (Sep 2026) | 1.8M (Sep 2026) |
| Store created | Nov 2023 | Apr 2018 |
| Based in | United States | United States |
| Niche | Hair Care | Perfumes & Fragrances |
| Payment options detected | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay | Afterpay, Apple Pay, Google Pay, Shop Pay |
Questions shoppers ask
- What is the difference between BASED and Scent Split?
- Scent Split gets more monthly visits than BASED: about 1.8M vs 1.5M. BASED advertised on more days in the past 12 months: 23 vs 13. Scent Split's store is older: created Apr 2018, BASED's in Nov 2023.
- Do BASED and Scent Split sell the same things?
- Both are listed in related niches: BASED in Hair Care, Scent Split in Perfumes & Fragrances.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is BASED legit? · Is Scent Split legit?