Is Bellabeat legit?

Our check

Bellabeat gets about 90K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in the United States.

Checked October 31, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 9 years: created Dec 2016.

The facts

Monthly visits

90K (SimilarWeb, Sep 2026)

Traffic vs month before

-15%

Store created

Dec 2016

Based in

United States

Niche

Beauty & Fitness

Questions shoppers ask

Is Bellabeat legit?

Bellabeat gets about 90K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in the United States. These are measured facts, not a rating; check the flags on this page before you buy.

Where is Bellabeat based?

bellabeat.com is registered as a store in the United States.

How much traffic does bellabeat.com get?

bellabeat.com had 89,612 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is down 15% on the month before. Bellabeat traffic and size

How much revenue does Bellabeat make?

Bellabeat does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 89,612 visits in Sep 2026 (SimilarWeb) and 231 products. How big is Bellabeat?

Who are Bellabeat's competitors?

Bellabeat's closest competitors in the AdLibrarySpy index, by niche and traffic, are LifeCell Skincare (lifecellskin.com), Villain Arts Tattoo Festivals (villainarts.com), DragonHawk Tattoo Machine Official Store (dragonhawkofficial.com), Celie Hair (celiehair.com) and DaddyButter The Brand (daddybutter.com). Sites like Bellabeat