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Loftie vs Plug

Loftie (byloftie.com) and Plug (plug.tech) are both Mobile Phones stores in the AdLibrarySpy index. Plug gets more monthly visits than Loftie: about 561K vs 196K.

The facts we hold on both, side by side. Checked November 5, 2026.

In short

  • Plug gets more monthly visits than Loftie: about 561K vs 196K.
  • Loftie runs more live Meta ads than Plug: 90 vs 6.
  • Plug advertised on more days in the past 12 months: 32 vs 27.
  • Loftie's store is older: created Nov 2019, Plug's in Jul 2021.
FactLoftie logoLoftiePlug logoPlug
Monthly visits (SimilarWeb)196K (Sep 2026)561K (Sep 2026)
Live Meta ads906
Store createdNov 2019Jul 2021
Based inUnited StatesUnited States
NicheMobile PhonesMobile Phones
Payment options detectedApple Pay, PayPal Express Checkout, Shop PayAfterpay, Apple Pay, Google Pay

Questions shoppers ask

What is the difference between Loftie and Plug?
Plug gets more monthly visits than Loftie: about 561K vs 196K. Loftie runs more live Meta ads than Plug: 90 vs 6. Plug advertised on more days in the past 12 months: 32 vs 27. Loftie's store is older: created Nov 2019, Plug's in Jul 2021.
Do Loftie and Plug sell the same things?
Both are in the Mobile Phones niche.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Loftie legit? · Is Plug legit?