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Connecting Threads vs CustomMade

The facts we hold on both, side by side. Checked October 18, 2026.

In short

  • Connecting Threads gets more monthly visits than CustomMade: about 299K vs 251K.
  • Connecting Threads runs more live Meta ads than CustomMade: 14 vs 11.
  • Connecting Threads advertised on more days in the past 12 months: 21 vs 20.
FactConnecting Threads logoConnecting ThreadsCustomMade logoCustomMade
Monthly visits (SimilarWeb)299K (Sep 2026)251K (Sep 2026)
Live Meta ads1411
Store createdDec 2016Dec 2016
Based inUnited StatesUnited States
NicheFiber & Textile ArtsArts & Crafts

Questions shoppers ask

What is the difference between Connecting Threads and CustomMade?
Connecting Threads gets more monthly visits than CustomMade: about 299K vs 251K. Connecting Threads runs more live Meta ads than CustomMade: 14 vs 11. Connecting Threads advertised on more days in the past 12 months: 21 vs 20.
Do Connecting Threads and CustomMade sell the same things?
Both are listed in related niches: Connecting Threads in Fiber & Textile Arts, CustomMade in Arts & Crafts.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Connecting Threads legit? · Is CustomMade legit?