COS vs The RealReal
The facts we hold on both, side by side. Checked October 24, 2026.
In short
- The RealReal gets more monthly visits than COS: about 22M vs 16M.
- COS runs more live Meta ads than The RealReal: 205 vs 117.
- COS advertised on more days in the past 12 months: 20 vs 19.
- The RealReal's store is older: created Dec 2016, COS's in Nov 2020.
| Fact |  COS |  The RealReal |
|---|---|---|
| Monthly visits (SimilarWeb) | 16M (Sep 2026) | 22M (Sep 2026) |
| Live Meta ads | 205 | 117 |
| Store created | Nov 2020 | Dec 2016 |
| Niche | Apparel | Clothing Accessories |
Questions shoppers ask
- What is the difference between COS and The RealReal?
- The RealReal gets more monthly visits than COS: about 22M vs 16M. COS runs more live Meta ads than The RealReal: 205 vs 117. COS advertised on more days in the past 12 months: 20 vs 19. The RealReal's store is older: created Dec 2016, COS's in Nov 2020.
- Do COS and The RealReal sell the same things?
- Both are listed in related niches: COS in Apparel, The RealReal in Clothing Accessories.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is COS legit? · Is The RealReal legit?