DICK'S Sporting Goods vs Sports Illustrated
The facts we hold on both, side by side. Checked October 16, 2026.
In short
- DICK'S Sporting Goods gets more monthly visits than Sports Illustrated: about 52M vs 36M.
- DICK'S Sporting Goods runs more live Meta ads than Sports Illustrated: 539 vs 323.
| Fact |  Sports Illustrated | |
|---|---|---|
| Monthly visits (SimilarWeb) | 52M (Sep 2026) | 36M (Sep 2026) |
| Live Meta ads | 539 | 323 |
| Store created | Dec 2016 | Dec 2016 |
| Based in | United States | United States |
| Niche | Sporting Goods | Sports |
Questions shoppers ask
- What is the difference between DICK'S Sporting Goods and Sports Illustrated?
- DICK'S Sporting Goods gets more monthly visits than Sports Illustrated: about 52M vs 36M. DICK'S Sporting Goods runs more live Meta ads than Sports Illustrated: 539 vs 323.
- Do DICK'S Sporting Goods and Sports Illustrated sell the same things?
- Both are listed in related niches: DICK'S Sporting Goods in Sporting Goods, Sports Illustrated in Sports.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is DICK'S Sporting Goods legit? · Is Sports Illustrated legit?