Is Electrical Direct legit?

Our check

Electrical Direct gets about 9K visits a month (SimilarWeb, Aug 2026). The store was created in Feb 2021, 5 years ago, and is based in New Zealand.

Checked November 5, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 5 years: created Feb 2021.

The facts

Monthly visits

9K (SimilarWeb, Aug 2026)

Traffic vs month before

-9%

Store created

Feb 2021

Based in

New Zealand

Niche

Electronics & Electrical

Payment options detected

Apple Pay, Google Pay, Shop Pay

Questions shoppers ask

Is Electrical Direct legit?

Electrical Direct gets about 9K visits a month (SimilarWeb, Aug 2026). The store was created in Feb 2021, 5 years ago, and is based in New Zealand. These are measured facts, not a rating; check the flags on this page before you buy.

Where is Electrical Direct based?

electricaldirectltd.co.nz is registered as a store in New Zealand.

How much traffic does electricaldirectltd.co.nz get?

electricaldirectltd.co.nz had 8,656 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is down 9% on the month before. Electrical Direct traffic and size

How much revenue does Electrical Direct make?

Electrical Direct does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 8,656 visits in Aug 2026 (SimilarWeb) and 1,044 products. How big is Electrical Direct?

Who are Electrical Direct's competitors?

Electrical Direct's closest competitors in the AdLibrarySpy index, by niche and traffic, are ePartners NZ (epartners.co.nz), Scott Electrical (scottelectrical.co.nz), PowerSpout (powerspout.com), Your Custom Mouse Pad Specialists (ultimatecustommousepads.com) and Consumables NZ (consumables.co.nz). Sites like Electrical Direct