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Exeter Chiefs vs Function18

Exeter Chiefs (exeterchiefs.co.uk) and Function18 (function18.com) are stores in related niches (Rugby and Golf) in the AdLibrarySpy index. Function18 gets more monthly visits than Exeter Chiefs: about 212K vs 196K.

The facts we hold on both, side by side. Checked November 10, 2026.

In short

  • Function18 gets more monthly visits than Exeter Chiefs: about 212K vs 196K.
  • Exeter Chiefs's store is older: created Dec 2016, Function18's in Jan 2017.
FactExeter Chiefs logoExeter ChiefsFunction18 logoFunction18
Monthly visits (SimilarWeb)196K (Sep 2026)212K (Sep 2026)
Store createdDec 2016Jan 2017
Based inUnited KingdomUnited Kingdom
NicheRugbyGolf
Payment options detectedApple Pay, KlarnaApple Pay, Google Pay, Klarna, PayPal Express Checkout, Shop Pay

Questions shoppers ask

What is the difference between Exeter Chiefs and Function18?
Function18 gets more monthly visits than Exeter Chiefs: about 212K vs 196K. Exeter Chiefs's store is older: created Dec 2016, Function18's in Jan 2017.
Do Exeter Chiefs and Function18 sell the same things?
Both are listed in related niches: Exeter Chiefs in Rugby, Function18 in Golf.

Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Exeter Chiefs legit? · Is Function18 legit?