Is Fairplay legit?
fairplay.nzOur check
Fairplay gets about 30K visits a month (SimilarWeb, Aug 2026). The store was created in Sep 2019, 7 years ago, and is based in New Zealand.
Checked . Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.
Good signs and warning signs
- Open for 7 years: created Sep 2019.
The facts
- Monthly visits
- 30K (SimilarWeb, Aug 2026)
- Traffic vs month before
- +16%
- Store created
- Sep 2019
- Based in
- New Zealand
- Niche
- Toys & Hobbies
- Payment options detected
- Afterpay, Apple Pay, Google Pay, Shop Pay
Questions shoppers ask
- Is Fairplay legit?
- Fairplay gets about 30K visits a month (SimilarWeb, Aug 2026). The store was created in Sep 2019, 7 years ago, and is based in New Zealand. These are measured facts, not a rating; check the flags on this page before you buy.
- Where is Fairplay based?
- fairplay.nz is registered as a store in New Zealand.
- How much traffic does fairplay.nz get?
- fairplay.nz had 29,986 visits in Aug 2026, as measured by SimilarWeb for this exact host. That is up 16% on the month before. Fairplay traffic and size
- How much revenue does Fairplay make?
- Fairplay does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 29,986 visits in Aug 2026 (SimilarWeb) and 1,861 products. How big is Fairplay?
- Who are Fairplay's competitors?
- Fairplay's closest competitors in the AdLibrarySpy index, by niche and traffic, are The Fabric Store (wearethefabricstore.co.nz), Hape Toys (hapetoys.co.nz), Needle Felting NZ needle felting supplies NZ wool roving felting craft (needlefelting.co.nz), THIS IS FABRIC (thisisfabric.com) and The Wool Shop Rangiora (thewoolshop.co.nz). Sites like Fairplay
