Is FLANNEL legit?

Our check

FLANNEL runs 9 live Meta ads and gets about 16K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Australia.

Updated October 26, 2026. Checked October 30, 2026. Facts only, from the Meta Ad Library, SimilarWeb, Trustpilot and the store itself; anything we have not measured is left out.

Good signs and warning signs

• Open for 9 years: created Dec 2016.

The facts

Live Meta ads

9

Monthly visits

16K (SimilarWeb, Sep 2026)

Traffic vs month before

+45%

Store created

Dec 2016

Based in

Australia

Niche

Women's Clothing

Payment options detected

Afterpay, Apple Pay, PayPal Express Checkout, Shop Pay

Questions shoppers ask

Is FLANNEL legit?

FLANNEL runs 9 live Meta ads and gets about 16K visits a month (SimilarWeb, Sep 2026). The store was created in Dec 2016, 9 years ago, and is based in Australia. These are measured facts, not a rating; check the flags on this page before you buy.

Where is FLANNEL based?

flannel.com.au is registered as a store in Australia.

How much traffic does flannel.com.au get?

flannel.com.au had 15,915 visits in Sep 2026, as measured by SimilarWeb for this exact host. That is up 45% on the month before. FLANNEL traffic and size

How much revenue does FLANNEL make?

FLANNEL does not publish its revenue and no source AdLibrarySpy holds measures it, so no revenue figure is shown. Its measured size signals are 15,915 visits in Sep 2026 (SimilarWeb), 9 live Meta ads and 428 products. How big is FLANNEL?

What ads is FLANNEL running?

AdLibrarySpy recorded 9 live Meta ads (Facebook and Instagram) for flannel.com.au.

Who are FLANNEL's competitors?

FLANNEL's closest competitors in the AdLibrarySpy index, by niche and traffic, are Blue Bungalow AU (bluebungalow.com.au), AFENDS Official (afends.com), Levi’s® Jeans, Denim Jackets & Clothing (levis.com.au), Mimco (mimco.com.au) and Billini (billini.com). Sites like FLANNEL