Formula 707® vs Pup Labs
Formula 707® (formula707.com) and Pup Labs (puplabs.com) are stores in related niches (Horses and Dogs) in the AdLibrarySpy index. Pup Labs gets more monthly visits than Formula 707®: about 175K vs 14K.
The facts we hold on both, side by side. Checked November 7, 2026.
In short
- Pup Labs gets more monthly visits than Formula 707®: about 175K vs 14K.
- Pup Labs runs more live Meta ads than Formula 707®: 233 vs 37.
- Formula 707® advertised on more days in the past 12 months: 30 vs 26.
- Formula 707®'s store is older: created Mar 2017, Pup Labs's in Apr 2022.
| Fact |  Formula 707® |  Pup Labs |
|---|---|---|
| Monthly visits (SimilarWeb) | 14K (Sep 2026) | 175K (Sep 2026) |
| Live Meta ads | 37 | 233 |
| Store created | Mar 2017 | Apr 2022 |
| Based in | United States | United States |
| Niche | Horses | Dogs |
| Payment options detected | Apple Pay, Google Pay, Shop Pay | Apple Pay, Google Pay, PayPal Express Checkout, Shop Pay |
Questions shoppers ask
- What is the difference between Formula 707® and Pup Labs?
- Pup Labs gets more monthly visits than Formula 707®: about 175K vs 14K. Pup Labs runs more live Meta ads than Formula 707®: 233 vs 37. Formula 707® advertised on more days in the past 12 months: 30 vs 26. Formula 707®'s store is older: created Mar 2017, Pup Labs's in Apr 2022.
- Do Formula 707® and Pup Labs sell the same things?
- Both are listed in related niches: Formula 707® in Horses, Pup Labs in Dogs.
Facts from the Meta Ad Library, SimilarWeb, Trustpilot and each store; a fact only one of them has is left out. Is Formula 707® legit? · Is Pup Labs legit?